MILO ADVISORY: Fourth Eliminations Leg of the 38th National MILO Marathon Venue CHANGED

As advised by MILO Philippines, the 4th leg of the 38th National MILO Marathon will be held in Angeles City in Pampanga instead of Subic. Here is the updated 38th National MILO Marathon calendar:


Save the Date: R3RUN for Sustainability – August 10, 2014


Here is an event dedicated to promote awareness about SUSTAINABILITY with the basic 3Rs: REUSE, REDUCE, RECYCLE incorporating fun and excitement through an active and healthy way – RUNNING.

Save the date and be sure not to miss this race! Here are initial details:

poster with date

August 10, 2014
Venue: To be confirmed
FB Page: @CosmicGateInnovationsCo

EVENT OWNER: Quanta Paper Corporation

EVENT ORGANIZER: Cosmic Gate Innovations, Inc.


  • Php250.00 for all categories
  • Php150.00 for all categories for STUDENTS


  • Welcome pack (product samples)
  • Race Bib
  • Race Shirt

bibs rerun race shirt



  • RUNNR Stores
    • BGC
    • Trinoma
  • TOBY’s Stores
    • Shangri-la
    • MOA
    • Robinson’s Ermita






Pro-Earth Run Attracts Over 5,000 Participants


More than 5000 pro-Earth run for environment protection

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More than 5,000 running enthusiasts heeded the call of Earth Day Network Philippines to protect, respect, and oversee the sensible and sustainable care of Mother Earth as they sprinted around Bonifacio Global City for the “Pro‐Earth Run” Saturday morning.

Earth Day Network Philippines President Bert Guevarra said the fun run is a kick‐off activity for the 2014 Earth Day Celebration on April 22, 2014.

“We want to promote earth day everyday, everywhere for everyone. We must have a conscious effort to take good care of our environment everyday,” Guevarra said.

The Earth Day Network Philippines, a non‐profit, non‐stock corporation, leads more than two thousand (2,000) entities from different sectors of the Philippines that work towards environmental protection and conservation.

The pro‐earth runners inched and raced one another to the finish line of the 10‐km, 5‐ km, and 3‐km categories. There was also a 1.5‐km run for children dubbed “Run with Doraemon.”

The Earth Day Network ambassador Doraemon, with his friends Nobita and Shizuka, also graced the event and entertained the runners before sending them off the starting track.

The pro‐earth run was presented by LifeOil, 100% pure Malunggay extract, and United Parcel Services or UPS.

Carlo Lugtu, executive vice president of Manila Nature’s Link Corporation, the maker of LifeOil, shared that “LifeOil energizes people with active lifestyle, including runners, by replenishing the energy they lose during physically demanding activities. “

“Malunggay oil extract, aside from increasing energy, also strengthens the immune system, manages sugar level, and has Vitamin D,” Lugtu added.

Among those who joined the fun run were celebrities from GMA Artist Center. They said they participated in the event not only because they want to stay fit but also because the run was for a good cause.

Starstruck alumnus Steve Silva tweeted “WE DID IT! #5k #ProEarthRun kickoff event for the worldwide celebration of Earth Day on April 22″

Staged by Huper International, the Pro‐Earth Run was also sponsored by the Philippine Charity Sweeptakes Office, First Gen, Energy Development Corporation, Globe, Holcim, Animation International – Philippines, Informatics, Merrell, Lumsense, The Body Shop Peppermint Leg Spray, St. Luke’s Medical Center, Timex, Gardenia, Greenlite Banner, Gold’s Gym, Integrated Waste Management, Inc., Empire East, Union Bank, and Haribon Foundation.

For the extraordinary, let Cobra power you up


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For the extraordinary, let Cobra power you up
An energy drink for every extraordinary Filipino’s burning passion

(Manila, Philippines) There are extraordinary people born to live a burning passion, all to be the best at what they do. The pursuit of this passion requires dedication, commitment, time, and boundless energy. This is why Cobra Energy Drink launches its newest campaign presenting its roster of product variants to boost the power you need to be extraordinary in the pursuit of your goals.

Since 2007, the country’s leading energy drink has taken physical strength and energy seriously. Its goal remains to power up the Filipino bodies to always perform better, harder, and stronger. Cobra has expanded from a regular energy drink to a family of power drinks specifically made for different Filipino lifestyle requirements.

Cobra Energy Drink now comes in five variants, each equipped with a mix of power ingredients that not only fire up your energy, but are also good for the body.

For Power Fitness seekers, Cobra FIT contains ActivBURN™, which has a unique blend of L-carnitine, ginseng, caffeine, and vitamins B1, B3, B6, and B12, to speed up the body’s metabolism and help convert fat into energy. Whether you’re a gym rat or just running an action-packed day, get the most out of your energy by powering up, as you burn the calories away.

For Power Thinking demands, whether in school or at work, Cobra SMART contains Gingko Biloba, which provides instant Brainergy to improve mental focus, alertness, and memory.

Good physical strength starts from a strong immune system, and for Power Immunity, there is Cobra Defense. It is the only energy drink in the market that has Vitaboosters containing vitamins with properties to fight off common viruses and bacteria, and improve healthy functions of muscles, nerves, and the heart.

Everybody needs a good Power Rush either for work or for play, so for that instant energy boost, go for the refreshing Cobra Berry; while for the duty that can stand the test of time, with the strong will to take on any challenge, there is the one and only Cobra Original for that True Power.

Powering up Filipinos’ goals is the Cobra passion. Powering up your dedication and commitment is the Cobra goal, achieved through the strength and energy in every bottle to accomplish any given task – at any given time.


About Cobra

Cobra is the Philippines’ number one and best-selling energy drink, powering the country to progress. It contains world-standard quality ingredients like B-Vitamins sourced from Qualiblends, the world’s leading supplier of pharma-grade vitamins, as well as ginseng, taurine, inositol and other ingredients to help Filipinos achieve more in a single day, everyday. It has three variants to serve different energy needs, namely: Cobra Original for instant energy, Cobra Fit with ActivBurn technology plus L-Carnitine to burn calories, and Cobra Smart with gingko biloba for instant brainergy. For more information on Cobra visit

Awesome Ways to Celebrate You This Summer


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Awesome Ways to Celebrate You This Summer

It’s that hottest time of the year! Once again, everything related to summer is in the air. Suddenly, everyone is in a sizzling mood, and thinking of ways to cool down, just as the temperature heats up.

Summer is the best season to celebrate the most important person in the world: you! It’s a season to flaunt yourself, take time out, and spend time on people and things you love most Admit it, when was the last time you actually celebrated you? With all the deadlines, and things to attend to, why not spend the day taking care of you?

Go on a Spa Date

When was the last time you pampered yourself? Summer is the perfect time to sit back, relax, and get that massage you’ve been dreaming of. It’s time to turn off your cellphones, close your datebooks, and simply the enjoy the day de-stressing!

Go Somewhere Spontaneous

Ditch the idea of wallowing the whole day and spending it watching movie and TV marathons. That was so ten years ago and in this era; you have the power to do something great even if you’re doing it alone! Go on that beach trip you’ve always wanted to go to or finally take the risk and jet off to an exotic location, even for just a weekend. It is best to remember that you don’t need anyone to have an adventure.

Make a Pact to Improve on You

One of the best ways to love yourself is to take care of yourself. While you may live a busy life, it is important to take the time to evaluate your lifestyle choices and make the necessary changes. A happier, more positive life begins by making the right choices. If you find yourself stressed all the time, maybe it’s time to de-clutter your schedule and adopt a healthier lifestyle. While this may seem like a humongous task, it begins with small steps, the number one being taking more water.

Water not only helps in keeping you physically fit, but it also helps keeping you mentally strong as well. Summit Natural Drinking Water has long kept Philippine National Athletes stay on tip-top shape with minerals that help them maintain superior concentration. Having a bottle of Summit with you wherever you go will definitely make you instantly sharp and focused at all times.

By taking on small steps like taking more water, getting into a sport you enjoy, and being kinder to yourself in general, you will create a better version of you.

So this year, don’t be afraid of summer. Celebrate you and the season of the sun!

About Summit Natural Drinking Water

Summit Natural Drinking Water is the official bottled water of Philippine Olympic athletes. It has helped aspiring Filipino athletes maintain superior concentration and athletic edge with minerals that boost their hydration level. It comes from natural underground sources around Mt. Makiling in Laguna and is further processed by ionization and filtration, making it clean and refreshing. For more information on the drink that empowers you to reach for it, visit


Brooks Run Happy is back! On May 11, 2014 Brooks will give you a race that you will surely enjoy. The challenge that runners constantly look for will definitely be served in the form of obstacle courses and uphill grinds incorporated in our nature inspired route. With a mix of on & off road terrain and the scenic view of Tanay Rizal, this race will be one epic event you should not miss.

RH3 Poster

May 11, 2014
Sierra Madre Hotel & Resort
58 Marcos Hi-way Mayagay Tanay, Rizal

REGISTRATION PERIOD: March 20 to May 4, 2014






call times

Runners could avail of transportation and hotel accommodation upon registration. For more details please visit


Race Kits are inclusive of Race Bib, Race Shirt, Gloves, and Whistle.
16k and 24k will receive a Fitletic Race Bib Holder on the race day.



Finisher’s Medal will be given to 16k and 24k runners.

16k 24k

Prizes are applicable for Male and Female categories




Race will start at the Sierra Madre Hotel and Resort’s View Deck going to Marcos Highway. From the Brgy. Libian Welcome Arc, turn back towards Sierra Madre and pass through the obstacle course to the finish line.


Race will start at the Sierra Madre Hotel and Resort’s View Deck going to Marcos High way. Go straight ahead past the Brgy. Libian Welcome Arc and cross the four (4) rivers. Turn back to Sierra Madre after crossing the 4th river and pass through the obstacle courses to the finish line.


Race will start at the Sierra Madre Hotel and Resort’s View Deck going to Marcos High way. Pass the Brgy. Libian Welcome Arc and cross nine (9) rivers. Turn back to Sierra Madre after crossing the 9th river and pass through the obstacle courses to the finish line.


Race will start at the Sierra Madre Hotel and Resort’s View Deck going to Marcos Highway. Pass the Brgy. Libian Welcome Arc, cross ten (10) rivers. After passing through the waterfalls turn back towards Sierra Madre and pass through the obstacle courses to the finish line.

For more details and race updates like us on facebook and visit

The Filipino Flag Flies High in the 2014 Paris Marathon


The Filipino Flag Flies High in the 2014 Paris Marathon
Buenavista and Tabal Bring Pinoy Running Mettle to the World Stage

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Manila, Philippines – After clinching the top ranks in the 37th season of the National MILO Marathon, veteran athlete Eduardo Buenavista and fastest Filipina marathoner Mary Joy Tabal once again lived up to their lofty billings in the prestigious Paris Marathon. The reigning MILO Marathon King and Queen recently completed the full distance category with 50,000 runners including seasoned marathoners from across the globe.

The National MILO Marathon awarded both athletes with an all-expenses paid trip to the international competition as the first Philippine delegates sponsored by MILO in over two decades.

Buenavista, who ran alongside fellow Olympian and this year’s Paris Marathon winner Kenenisa Bekele of Ethiopia, clocked in at a swift 2:33:20 and ranked 42nd in the men’s division. In the distaff side, Tabal crossed the finish line at 2:57:28 and emerged as the 17th placer in the women’s division.

Making a Mark in the International Marathon Scene
Following its certification from the Association of International Marathons (AIMS) and International Association of Athletics Federations (IAAF), the National MILO Marathon now holds an esteemed position in the world map of marathon destinations.

“Our presence in the roster of quality international races has enabled us to accept global talents and send our very own exceptional athletes to the world stage. We are very proud to have provided Eduardo and Mary Joy the platform to show their athletic excellence in Paris amongst other elite runners,” remarked MILO Sports Marketing Manager Andrew Neri.

With eyes set on bringing gold and glory to their home soil, Buenavista and Tabal worked to achieve top form months before taking on the challenging course in the French capital. While the athletes trained separately, both admitted to building unique training schemes and strategies to match the speed and endurance of their foreign competitors.

“Competing in Europe has always been one of my career goals and it was truly an honor to finally fulfill that lifelong dream. I wanted to make the best out of the experience and started training in Baguio City with the National Team early this year. I covered almost 30 kilometers daily to develop my stamina, strength, and body condition,” said Buenavista, a 35-year old South Cotabato native.

While Tabal didn’t bring home the prize, making it to the top 20 of the female division was no mean feat, proving that Filipino runners can compete in equal footing with the world’s elite runners.

Like Buenavista, Tabal’s intensive workout sessions involved physical conditioning and speed work within 20 to 25 kilometers of training distance in Cebu City. But beyond withstanding the length of the course, Tabal shared that she was focused on increasing her resistance to the cold weather, which were then expected to drop below 15 degrees Celsius.

“I knew that acclimatizing to the cold environment in Paris would be the biggest challenge so I prepared long and hard to boost my performance. We had three days to get used to the weather so there was definitely a huge amount of pressure to adjust quickly,” said the 24-year old Cebuana.

National MILO Marathon race director and running coach Rio dela Cruz, who accompanied both athletes to the running event, recounts that apart from the level of temperature, several factors such as the sudden change in the time zone and diet were critical to the performance of both athletes. “Competing in a different country will always be tough but Eduardo and Mary Joy were impressively resilient in conditions they were not accustomed to,” said Coach Rio.

Inspiring the Next Generation of Runners
The journey to the finish line began smoothly for both runners who remarked that the route was not very different from the courses in local races. But the Paris streets soon took its toll and the last stretch brought on the challenge that the marathon has always been known for.

“I started feeling the fatigue during the last 10 kilometers, which slowed me down. But I pulled through and was able to finish the race,” said Tabal. Even two-time Olympian Buenavista was not spared by the long terrain and the climate.

Both runners shared that the support of MILO and the Filipino community fueled their will to give pride to the country and inspire the youth to become champions.

As it celebrates its 50th year anniversary, MILO endeavors to drive Filipinos to follow the path towards success in sports and in life like Buenavista and Tabal. According to Coach Rio, MILO has forged ties with international race organizers to ensure that future champions of the National MILO Marathon will be able to showcase their passion beyond the local athletic scene. Athletes will also be given longer preparation time to adapt better in international races.
The National MILO Marathon will usher in its 38th season in June of this year with a goal to engage 230,000 runners and cap the 50,000 mark for its Help Give Shoes advocacy by donating brand new running shoes to school children in Tacloban.

About MILO
MILO is the world’s leading chocolate malt beverage that can be prepared with hot or cold milk or water. Given its popularity, MILO has become a “must have” product for food service operators particularly in Asia, Africa and Oceania.

MILO also promotes participation in sports through its Summer Sports Clinics, MILO-B.E.S.T. Center Training Program, MILO Marathon, and MILO Little Olympics. The leading beverage brand believes that these contribute to the holistic development of Filipino champions in sports and in life. 2014 marks MILO’s 50th year in the country.

About Nestle Philippines
Over a hundred years after it first started operations in the country, Nestle Philippines, Inc. (NPI) today is a robust and stable organization, proud of its role in bringing the best food and beverage throughout the stages of the Filipino consumers’ lives. The Company employs nearly 4,000 men and women nationwide, and is now among the country’s Top 8 Corporations.

Driven by its mission to nurture generations of Filipino families, Nestle today produces and markets products under some of the country’s well known brands such as NESCAFE, NIDO, MILO, NESTEA, MAGGI, BEAR BRAND, NESTLE and PURINA, among others. Its product range has expanded to include coffee, milk, beverages, non-dairy creamer, food, infant nutrition, ice cream and chilled dairy, breakfast cereals, confectionery and pet care.


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