WORLD BALANCE UNVEILS TRAIL RUNNING SHOE FOR WOMEN

PRESS RELEASE:

WORLD BALANCE UNVEILS TRAIL RUNNING SHOE FOR WOMEN
Candid delivers a comfortable run with its well-ventilated upper

Candid gray

PHILIPPINES, NOVEMBER 2013— For ladies who to take running into the extreme by doing trail runs will surely love the benefits of a lightweight and reliable traction shoe as World Balance launches Candid, a new line of performance shoe designed for trail running. Candid is a product of the innovative footwear technology developed by World Balance to ensure a comfortable run while at the same time providing excellent traction while traversing the rough trails.

“Candid is an ideal partner for ladies who want nothing else but to feel comfortable while they’re out on the run,” says Carlo Castronuevo, head of product marketing for World Balance. “The shoe’s breathable air mesh upper helps keep the feet cool and well-ventilated,” he adds.

Another notable feature of Candid is its reliable traction as it is equipped with a rubber outsole that prevents the shoe from frequent slips against the rough terrain, thereby preventing the wearer from nasty falls or sustaining injury.

Other key features of Candid include:

  • Premium Microfiber cloth
  • Heel pull tab for an easier on and off
  • Fabric lining for optimal comfort
  • Traditional lace-up closure
  • Padded tongue and collar for additional comfort
  • Terra-Soft® Insole technology enhances cushioning
  • Molded EVA midsole with California lasting for extra cushioning and added durability

Candid weighs just 8 ounces (size 37) and is available from 36-41 (EUR sizing). It sells for around P1,499 and is available at World Balance stores and SM, Robinsons, and various department stores nationwide.

-END-

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