One of a Kind Marketing holds Active Lifestyle Summit

 

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As a fitting celebration for its fifth year anniversary, One of a Kind Marketing held it’s first ever Active Lifestyle Summit last November 17, Saturday, at the Edsa Shangrila Marquee Tent.
The full-day event was packed with health and fitness events as well as activities that supported the advocacies of fitness celebs led by Global MMA Superstar Mark Striegl, World Jiu-Jitsu Champion Meggie Ochoa and Fitness Ambassador Emmanuelle “Elle” Adda.
Dr. Ben Valdecanas kicked off the Active Lifestyle Summit with a talk on Sports Medicine and Wellness. Goddess from Mindful Movement gave the participants a round of Pilates powered by Sanctband Resistance Band, which can be an all-around fitness tool.  Allan Enriquez then gave a talk on identifying pain points as well as explaining the benefits of IASTM Blading Therapy.
World Jiu-Jitsu Champion Meggie Ochoa shared her advocacy, Fight to Protect, which is a movement to promote awareness on child sexual violence.  Meggie also demonstrated several practical self-defense techniques to the participants.  Global MMA Superstar Mark Striegl shared his fitness regimen and how he manages his weight before and after his fights.  Mark also gave the participant a 4-minute Fitstrong Core Workout, which is part of his 28 Days Fitstrong Challenge.  Elle Adda shared her Post Workout Recovery regimen to the participants. Elle also promoted her own advocacy, Pinoy It Forward, which is a movement rallying Filipinos from all over the world to build sustainable communities throughout the Philippines.
According to One of a Kind Marketing’s Tin Majadillas, the Summit aims to promote a fitter lifestyle by creating awareness on different modes of fitness, health and wellness activity. It was supported by Edsa Shangri-la Manila, Sanctband, Chic N Honey, Lightwater, Vitamin Boost, Toby’s District Imus and UNILAB Active Health as event partners with Hyper and Cignal TV as Media Partner.  
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Have you been to the newly-opened SPECIALIZED ELITE Store in MOA?

If you haven’t heard yet, yes Specialized is BACK!

After a nine-month absence in the market, the premier bicycle brand is back with a new concept store in SM by the Bay! Labelled as the “Specialized Elite Store”, the shop is definitely a cyclist’s haven!

Read on the below presser and see what I am talking about. Cheers!

PRESS RELEASE:

SPECIALIZED ELITE STORE OPENS IN SM BY THE BAY

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Specialized Philippines, in partnership with Gruppo Innovare Corporation, the authorized and appointed distributor of Specialized Bicycle Components in the Philippines, officially opened the newest Specialized Elite Store on Wednesday, October 17 at the SM by the Bay, Mall of Asia in Pasay City.

Present during the event were the Gruppo Innovare team headed by its Managing Director, Mr. JL Gavino and Sales Director, Mr. Ritchie Santayana, Mr. Gino Abano, Commercial Director of Specialized SESA was also there to grace the event.

“We are proud to be opening the first Specialized Elite Store here at the SM by the Bay, a perfect location as it is a biker’s haven especially in the morning. As Specialized has striven to make the best bikes for riders since 1974, the Philippine riding community can expect the best one-stop bike shop experience the moment they walk in our store.”, said Mr. Santayana.

During the opening, Mr. Abano presented highlights of various Specialized bike products such as the Venge, the fastest road bike, and the Tarmac, the lightest race bike ever made by the brand.

For those who love off-road riding, the store also has the Stumpjumper, the brand’s most versatile trail bike, and the Turbo Levo and Kenevo, a pair of e-mountain bikes built to give riders the power to ride more trails.

The highlight of the day was the special preview of the all-new 2019 Shiv Disc. Guests were given a sneak peek on an actual setup of this limited-edition triathlon specific bike, which promises unprecedented aero design, storage for fuel and hydration to last the whole race, and the most flexible fit. It is the most complete triathlon bike ever made.

“We are very fortunate to be able to present to everyone here today an actual set-up of the all-new 2019 Shiv Disc. This complete tri bike will be available globally as a limited edition product and reservations can be placed until October 31, 2018.”, shared Mr. Abano.

The Specialized Elite Store offers worry-free purchases, and a complete “Specialized experience” through the store’s full scope of services: providing expert advice in choosing the best bike, experiencing the bikes first-hand through their bike test program, bike servicing by trained staff, and the Retül Match and Vantage system, the most technically advanced bike fitting and product matching technology available in the market.

The Specialized Elite Store in SM by the Bay is the first of three Specialized concept stores to open, with Pasig and Maginhawa St. in Quezon City completing the new stores for 2018. All three are known to be bike-friendly areas in the metropolis, and more stores are promised to come throughout the country over the next few years.

For further information, about Specialized in the Philippines, visit https://www.specialized.com/ph/en or like and follow Specialized Philippines on Facebook at https://www.facebook.com/specialized.ph/.

PRESS RELEASE: Specialized Elite Store To Open Soon at SM by the Bay

Here’s exciting news from Specialized PH! A new store, a whole new one-stop bike shop experience and a “Specialized-experience” is set to happen in a few days.

Read on the below press release to know what I am referring to. Cheers!

PRESS RELEASE:

Specialized gears up for SM Mall of Asia Store Opening

specialized1

Specialized – a bicycle brand made for riders, by riders – gears up for its store’s grand opening on Oct. 17 at the SM by the Bay at the Mall of Asia Complex in Pasay City.

Considered to be a biker’s haven especially in the morning, SM by the Bay is the perfect location for the first of three Specialized concept stores to open, with Pasig and Maginhawa St. in Quezon City completing the new stores for 2018.

“We want to serve the riders where they are, and at the same time make it convenient for them to get that one-stop bike shop experience,” says Ritchie Santayana, Customer Development Director of Gruppo Innovare Corporation, referring to the choice of locations for the three stores. All three are known to be bike-friendly areas in the metropolis, and more stores are promised to come throughout the country over the next few years.

Since 1974, the brand has striven to make the best bikes for riders. The store is set to offer a comprehensive range of technically advanced products, such as:

  • The Stumpjumper, the brand’s most versatile trail bike,
  • the Turbo Levo and Kenevo, a pair of e-mountain bikes built to give riders the power to ride more trails,
  • the Venge, the fastest road bike, and
  • the Tarmac, the lightest race bike ever made by the brand.

The 2019 Shiv Disc, is also set to take center stage during opening day. The all-new triathlon specific bike promises unprecedented aero design, storage for fuel and hydration to last the whole race, and the most flexible fit. It is the most complete triathlon bike ever made.

Riders can expect easy and worry-free purchases, and a complete “Specialized experience” through the store’s full scope of services: providing expert advice in choosing the best bike, experiencing the bikes firsthand through their bike test program, bike servicing by trained staff, and the Retül Match and Vantage system, the most technically advanced bike fitting and product matching technology available in the market.

Fabulous prizes will also be raffled off while Specialized will give a 10 per cent discount on all items on its launch day.

Gruppo Innovare Corporation is the authorized and appointed distributor of Specialized Bicycle Components in the Philippines.

For further information, about Specialized in the Philippines, visit https://www.specialized.com/ph/en or like and follow Specialized Philippines on Facebook at https://www.facebook.com/specialized.ph/.

Carlos, Bayking emerges as PH bet to the WTA Future Stars tournament

Cebuana Lhuillier Girls’ Tennis Challenge winners, Bliss Bayking and Macie Carlos, are flanked by (from left) Cebuana Lhuillier assistant vice president and corporate communications division head Richard Villaseran, UTP board member Gerard Madronilla, Cebuana Lhuillier president and CEO Jean Henri Lhuillier, and UTP general manager Jackie Tomacruz.

Top-ranked junior tennis players Macie Carlos and Bliss Bayking have earned the opportunity to represent the country in the WTA Future Stars Tournament in Singapore, after clinching victories in the finals of the Cebuana Lhuillier Girls’ Tennis Challenge Under 14 and Under 16 Qualifying Tournament at the Makati Sports Club in Makati City.

Showing their winning forms, Carlos completely dominated Mica Emana, 6-1, 6-2, while Bayking outclassed Justine Maneja, 6-4, 6-1, to win their first 14-under and 16-under titles in the tournament sanctioned by Unified Tennis Philippines (UTP) and sponsored by Malayan Insurance, Dunlop and the Makati Sports Club.

“I would like to congratulate all the participants for playing in this tournament, most especially to the two winners who will be going to Singapore to play in the WTA Future Stars Tournament. This competition has brought out the best in you. I wish you both good luck and hope you will continue to learn from this experience as you make our country proud,” said Jean Henri Lhuillier, UTP president and Cebuana Lhuillier president and CEO.

The top-ranked Carlos easily disposed of 2nd ranked Julia Ignacio, 6-1, 6-2, while Emana overcame third-seeded Tiffany Nocos, 6-3, 7-6(8) to arrange the 14-under finals duel. 2nd seed Bayking ousted top seed Rovie Baulete, 6-3, 6-2, while Maneja held off Minette Bentillo, 6-4, 6-3, in the 16-under semi-finals.

Carlos and Bayking will compete against other top junior players from across the Asia Pacific region in the WTA Future Stars Tournament to be held from October 15 to 22 at the Singapore Indoor Stadium.

Fiery Matches seen in the Cebuana Lhuillier Girls’ Tennis Challenge Finals

Tomorrow’s Cebuana Lhuillier WTA Future Stars tournament is seen to be composed of fierce games judging from the results of the recently-held qualifying games.

Check out the below press release for a preview of how the match-ups will result in challenging final games.

PRESS RELEASE:

Carlos, Maneja dominate foes in Cebuana Lhuillier WTA Future Stars qualifier

Junior tennis players Macie Carlos and Justine Maneja posted three straight wins to remain unbeaten in the Cebuana Lhuillier Girls’ Tennis Challenge Under 14 and Under 16 Qualifying Tournament at the Makati Sports Club in Makati City.

Sanctioned by Unified Tennis Philippines (UTP), the competition serves as a qualifier for the Women’s Tennis Association Future Stars Finals in Singapore in October.

Carlos dominated Corazon Lambonao, 6-2, 6-2, on opening day and made easy back-to-back wins against Tennielle Madis and Mica Emana with similar 6-1, 6-1 finishes to stay on top of group one of the 14-under category at the end of the elimination round.

Maneja quickly demolished Shedel Gica, 6-3, 6-0, and Anna De Myer, 6-0, 6-2, before upsetting top seed Rovie Baulete, 6-3, 7-6(3), to earn top spot in group one of the 16-under category in the tournament sponsored by Malayan Insurance, Dunlop and the Makati Sports Club.

“The second day of the tennis challenge showed that the girls have the grit to compete in the WTA Future Stars tournament. The games today brought out the best among the best and I am looking forward to fiery matches in the finals,” said Jean Henri Lhuillier, Unified Tennis Philippines president and Cebuana Lhuillier president and CEO.

Baulete also made back-to-back wins at the expense of De Myer, 6-4, 6-7(4), 10-2, and Gica, 6-1, 7-6(3) before losing to Maneja while Emana made a pair of wins against Madis, 6-2, 3-6, 11-9, and Lambonao, 6-3, 6-0, before yielding to Carlos.

Carlos, Emana, Maneja and Baulete await their group two challengers in the cross-over semifinals as elimination games were still being played as of press time.

Macie Carlos and Justine Maneja show their intensity and winning form during the elimination round matches.

Don’t Miss Shopee’s Fashion Week – Now On-going!

Shopee’s Fashion Week started last Sept 19 and last until Tuesday, Sept 25. Catch great deals and score discounts from various fashion brands. Read the official presser below to know more! 🙂

PRESS RELEASE:

Shopee Fashion Week Gathers Leading Fashion Brands in the Philippines, Offers Up To 95% Off The Hottest Fashion Items
From September 19 to 25, score attractive deals from leading fashion brands like Bench, Silverworks, Banana Peel, and many more

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, teams up with leading fashion brands including Bench, Silverworks, CLN, Watch Republic, Banana Peel, Avel Designs, and Unisilver to kick off Shopee Fashion Week. From 19 to 25 September, users can indulge themselves with up to 95% off men’s and women’s fashion categories including apparel, shoes, and accessories.

To cater to the diverse fashion tastes of all Filipino shoppers, Shopee Fashion Week will contain six themed collections namely Fresh Finds, Sneakerfest, Aegyo! Korean Fashion, Denim + Leather, Holiday Glam, and Accessorize. Featuring unbelievable deals starting from ₱1.00, shoppers can save even more when purchasing their fashion essentials on Shopee. Shoppers can also look forward to the Everything Must Go flash sale on September 25, where the most in-demand fashion items will be available at unbeatable prices.

(L-R) Bench model Marco Gumabao, Bench General Manager Jude Ong, Director of Shopee Philippines Jane Lim, Bench Model Max Collins

Shopee Fashion Week will also mark the official launch of Bench, the top fashion brand in the Philippines, on Shopee Mall. To celebrate the opening, Bench will be offering 20% off storewide for fashion hunters to fill their wardrobes. Bench Apparel and Bench Body will also offer exclusive bundles for as low as ₱259.00 on a limited time only, so fans of the brand can usher in the festive year-end shopping period with Bench on Shopee. Lastly, the first 100 Bench shoppers will win a free cosmetics set and limited-edition postcards signed by celebrities Max Collins and Marco Gumabao.

Coke Studio PH returns for season 2 via the Coke Studio Homecoming

Remember when Coca-Cola launched the first ever Coke Studio in the Philippines last year? It was meant to entice the young Filipino’s love for Original Filipino Music and thereby empower them in the process. It was such a hit that this year, Coca-Cola decided to come together with music once again and bring back Coke Studio PH for its second season!

This year’s edition, dubbed as the Coke Studio Homecoming, presents an awesome line-up of Filipino singers and bands who are set to feature collaborations and unique music renditions.

13 of 14 Season 2 artists were present at the launch at the World Trade Center. They are funk-rock band IV of Spades, spoken word artist Juan Miguel Severo, rapper Shanti Dope, hip-hop and R&B artist Quest, Filipina K-Pop sensation Kriesha Chu, singer-songwriter Moira Dela Torre, Fil-Am acoustic/pop singer and YouTube personality AJ Rafael, DJ Patty Tiu, alternative/indie band December Avenue, 22-year-old actor/singer Khalil Ramos, all-around performer Sam Concepcion, multi-awarded singer KZ Tandingan and nine-piece Filipino folk-pop band Ben&Ben! Artist #14 was not revealed then as this will be season 2’s surprise artist. 

If you are one who loves music and digs OPM, do watch Coke Studio Homecoming every Sunday, right before ASAP at ABS-CBN. The show premieres tomorrow, September 16 (Sunday), with its first ever artist collaboration – IV of Spades will finally meet their wildcard – Shanti Dope! 

For more details, read below for the official presser.

Finding home with music and a bottle of Coke
Coke Studio returns with an amazing line up of local and international artists

There are many things that make us feel at home – laughing and spending quality time with our favorite people, munching on our go-to comfort food along with a refreshing drink, or even listening to a song that brings back precious memories.

When we return to where we feel valued and accepted, when we’re reunited with the things and the people we love, when we look gratefully at our past experiences both good and bad, and when we remember the passions that inspire us, we come home.

These unique instances are our own moments of homecoming. When we recall a special moment, the memory comes with a tune that was playing in the background, a lyric that stood out, a beat that fit the mood, and sometimes even a Coke in hand.

With the perfect jam playing and a bottle of Coca-Cola, simple moments with our friends and family become more fun, more memorable and more uplifting.

Now, music and Coca-Cola come together once more to give young music lovers and Original Pinoy Music (OPM) artists a new home at Coke Studio Homecoming.

In line with the Company’s thrust to empower the youth, Coca-Cola tapped into young Filipinos’ love for music through Coke Studio PH in 2017. Coke Studio PH became a haven where the diversity of OPM was celebrated.

This year, Coca-Cola connects to Filipino teens once again as Coke Studio PH returns to make them feel at home with the familiar sounds of OPM, giving them an avenue to show their love and support for local music.

For its second season, Coke Studio PH also further establishes itself as a hub of Pinoy talent, as it introduces a stellar lineup of local and international Filipino artists across various genres.

While the previous season brought together veteran artists and budding musicians, Coke Studio Homecoming calls Filipino artists who have shared their talents to the world to return to their roots and bridges them with homegrown talents who have yet to stand on the international stage.

From this colorful mix of talented Filipino singers and bands, Coke Studio Homecoming will feature groundbreaking, new collaborations between artists, as well as unique renditions of their original songs.

Coke Ambassadors will also find their way back home this season, as Coke Studio Homecoming features familiar faces, including the brand’s most memorable endorsers and Coke Studio artists from the first season.

“We received such an overwhelming response during the first season of Coke Studio PH and this really inspired us to work harder this second season and explore ways to take it further. Last year, Coke Studio became a home for OPM and now we want to continue and strengthen that legacy, making sure that the younger generation and the new lineup of artists can feel that same sense of belonging,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.

While uniting teens through music, Coca-Cola takes it a step further by enabling them to do their part for a greater cause. This year, Coca-Cola announced an industry-first goal to collect and recycle the equivalent of every bottle or can it sells globally by 2030—a goal in line with the Company’s vision of a World Without Waste. This is why during all Coke Studio events, Coca-Cola encourages teens to deposit their PET bottles in designated recycling bins. The Coke Studio TuneCycle, a stationary bicycle that also grinds PET bottles, will also be a staple in Coke Studio events. These ground PET bottles will later on be turned into eco-bricks.

There’s plenty more in store so stay tuned and let the sounds of OPM call you home!