Press Release: Cebu, Baguio, Bacolod children makes cut of JrNBA Presented by Alaska

PRESS RELEASE:

Cebu, Baguio, Bacolod children makes cut of JrNBA Presented by Alaska

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The best boys and girls basketball players from Cebu, Baguio and Bacolod overcame the odds to make the final lineup of the JrNBA/JrWNBA Presented by Alaska All-Star teams that will fly on October 6 to Shanghai, China to participate in a once-in-a-lifetime NBA experience.

Boys and girls from the provinces – especially those from Bacolod, Cebu and Baguio – did surprisingly well when ranged beside their counterparts from Manila.

Cebu City public school students Darliene Ragasajo (14 years old) and Florence Jil Talas (14) led the JrNBA/JrWNBA Female All-Stars.

Tracy Carl Dadang (14), Fritz Felix Valencia (14) and Harold Alarcon (14) – who were selected in the Cebu Regional Selection Camp – led the members of the Male All-Stars.

Valencia travelled all the way from Bacolod City, while Alarcon came from Silay City, Negros Occidental to qualify in the Cebu Regional Selection Camp.

Riz Ozner Gatus (14) of San Fabian, Pangasinan from the Baguio Regional Selection Camp, also advanced to the Male All-Stars.

The players were selected in a nationwide search through Regional Selection Camps in Baguio, Cebu, Bacolod, Davao and Makati. The final 10 boys and five girls were named members of the Philippine All-Stars during the National Training Camp at the SM Mall of Asia Arena.

The JrNBA/JrWNBA Davao Regional Selection Camp was also well-represented with 13-year-old Rozie Amatong of Davao City and 14-year-old Aloha Marie Betanio of Malaybalay City, Bukidnon – who travelled all the way to the Davao Regional Selection Camp – making it to the Female All-Stars.

Additionally, Elegino Chollo of Davao City was named Coach of the Year Male.

The fifth member of the Female All-Stars is Ma. Cecilia Quilenderino (14) of Dalig National High School, Antipolo City.

The other members of the Male All-Stars are Julian Alfonso and Isaiah Miguel Blanco (Alaska Powercamp), Andrei Philip Lechoncito, Jearico Nuñez, Miguel Rey Luis Tan and and Kai Zachary Sotto (Manila Regional Selection Camp). Arayi Ewon was named Coach of the Year Female.

They will join 90 other boys and girls from JrNBA Programs in Indonesia, Malaysia, Singapore, Thailand and Vietnam to watch the NBA Global Games China 2016 between the Houston Rockets and the New Orleans Pelicans at the Mercedes-Benz Arena.

“I’d like to congratulate our JrNBA Philippine All-Stars on their success. Through Alaska Milk’s Nutrition. Action. Champion. Program and our partnership with the NBA, we have been able to help fuel the basketball dreams and life aspirations of thousands of children across the country,” said Alaska Milk Corporation President and Chief Executive Officer Wilfred Steven Uytengsu. “This collaboration is an important element of our long-standing Nutrition. Action. Champion. Campaign. By leveraging on this initiative, Alaska Milk was able to proactively educate families and children on the important role of drinking milk and getting into sports to achieve a healthy and active lifestyle.”

JrNBA/JrWNBA Presented by Alaska promotes the importance of regular physical activity, trains participants in the fundamentals of basketball and teaches the importance of core values, including sportsmanship, teamwork, a positive attitude and respect.

The JrNBA Program is presented by Royal Friesland Campina in the Philippines, Indonesia, Malaysia, Thailand and Vietnam through its Alaska Milk, Frisian Flag, Dutch Lady and Foremost brands and conducted in Singapore through partnership with Sport Singapore.

This program has touched the lives of more than 1.5 million children, parents and coaches across Southeast Asia by conducting camps, clinics, and NBA Cares community outreach activities.

For more information visit Alaska Milk’s sports channel http://www.playph.com and like @PlayPH in Facebook and Instagram for inspiring stories on Filipino sports fans of all ages and skill levels.

Fans can also visit the official website at http://www.jrnba.asia for more information on the JrNBA programs. “Friend” the NBA’s official account on LINE by adding @nba_global.

Follow the NBA on Facebook at http://www.facebook.com/nba and Twitter at @NBA for all the latest news and updates. For all things NBA, visit http://www.nba.com.

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Jr.NBA and Jr.WNBA Presented by Alaska Regional Selection Camp held in Cebu

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The Jr.NBA and Jr.WNBA Presented by Alaska continued its search for the best basketball players in the country when it held its second Regional Selection Camp at Don Bosco Technical School in Cebu City last March 5 and 6.

A total of 333 boys and girls from Iloilo, Bacolod, Leyte and Cebu have joined the search for the ten best boy and five best girl basketball players who will become members of the Jr.NBA and Jr.WNBA All-Star team. The camp also had a search for the boys and girls coaches who will handle the two teams.

The 2016 All-Star Team will travel overseas for their NBA experience trip together with fellow Jr. NBA All-Stars from Thailand, Malaysia, Vietnam and Indonesia. The 2015 Jr. NBA All-Stars traveled to China to watch the NBA Global Games in Shenzhen featuring the Charlotte Hornets and the L.A. Clippers.

The Jr. NBA and Jr. WNBA Presented by Alaska is free and open to boys and girls ages 10 to 14 years old (born 2002 to 2006). It is one of Alaska Milk’s programs that shape, train, challenge and inspire children to achieve their dreams and aspirations in life.

“These holistic programs train children to be confident, disciplined and hardworking because Alaska Milk Corporation aims to prepare them to be winners in life in the future. This year’s program includes new locations such as Batangas, Catanduanes and Cavite to reach more children and coaches and discover the best basketball players across the country,” said Blen Fernando, Marketing Director.

The Jr.NBA and Jr.WNBA presented by Alaska is under Alaska Milk’s Nutrition.Action.Champion program. It helps address the issue of overweight and undernourished Filipino children with the promotion of proper nutrition and active lifestyle through sports and outdoor play.

This year’s program started with the tip-off at Don Bosco Technical Institute Makati last Jan. 23. School clinics, that teach the fundamentals of basketball, will run until April with stops in Bukidnon, Butuan, Cagayan de Oro, Dagupan, Davao, Iloilo, Metro Manila and Puerto Princesa. New locations include Batangas, Catanduanes and Cavite.

Other than Cebu there will also be Regional Selection Camps in Manila on (April 9-10).  The top 50 boys and 24 girls from the Regional Selection Camps will advance to the final selection stage in the National Training Camp in Manila on April 22-24.

At the end of the two-day Regional Selection Camp, eight boys and two girls were selected to represent the Visayas Region. They are:

Boys:
Lowell Jhan Francis Chan – 14 years old – SHS Ateneo de Cebu
Harold Alarcon – 13 years old – Bacolod Tay Tung Highschool
Fritz Felix Valencia – 13 yrs old – Bacolod Tay Tung HS
Tracy Carl Dadang – 13 yrs old – USC
Anskie Mclouisse Espina – 13 yrs old – SHS Ateneo de Cebu
Justin Atilano – 13 yrs old- USC
Kendall Limana – 13 yrs old- Abellana NHS
Nicholas Steven Pura – 13 yrs old- SJI Bacolod

Girls:
Florence Jil Talas – 14 years old – Abellana National Highschool
Darliene Regasajo – 14 years old – Abellana National Highschool
Daphne Nardo – 14 years old – Abellana National Highschool

NBA and WNBA players or legends will attend the National Training Camp to help train and inspire the finalists. The program will culminate with the selection of ten Jr. NBA and five Jr. WNBA All-Stars.

More than 36,000 players and 2,700 coaches have participated in the program since it started in the Philippines in 2007. During the 2015-16 season, the Jr. NBA and Jr. WNBA program will reach more than 6.5 million youth in 32 countries.

The Jr. NBA and Jr. WNBA is the league’s global youth basketball participation program for boys and girls which teaches the fundamental skills as well as the core values of the game at the grassroots level in an effort to help grow and improve the youth basketball experience for players, coaches and parents.

2016 Alaska IronKids in Subic launches year of fun and excitement

PRESS RELEASE:

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The 2016 Alaska IronKids Philippines, the country’s biggest and most exciting triathlon race for boys and girls, six (6) to fourteen (14) years old, kicks-off another year-long calendar of fun and excitement with a triathlon in Subic Bay on March 5.

The triathlon commences with swim at the Olympic size, 50-meter WOW Pool behind Remy Field, and continues with the bike ride and run along the safe roads of the former US Naval base in Subic which have been closed to vehicular traffic by competent race organizers.

The Alaska IronKids Triathlon in Subic will have three categories: (1) Race Category with four age groups ; (2)Play Category with short and long distances intended to promote outdoor play for non-competitive participants; and the (3) Relay Category with two mixed age groups.

More than just a race, it is a venue for families to bond in a shared activity, giving the parents a chance to show their children that being physically fit and healthy is more fun. It also fosters the importance of starting the day right with a combination of exercise and proper nutrition.

Alaska IronKids promotes “outdoor play” through our ALASKA NUTRITION. ACTION. CHAMPION . Program. We remain committed to provide proper nutrition and instill an active lifestyle in order to shape and prepare Filipino children to be winners in life. Our program is also a response to the growing obesity rates in the Philippines, especially in the more urbanized areas.

The Alaska IronKids is another program of Alaska Milk in response to the latest national study conducted by the Food and Nutrition Research Institute (FNRI) and the Department of Science and Technology (DOST) of the prevalence of obesity and malnutrition. Two out of 10 children are overweight while three out of 10 are undernourished. Alaska Milk performs its share in nation-building by organizing and promoting such events.

The Alaska IronKids does not only bring excitement and fun, it also instills the values of determination, discipline, hard work and teamwork among the children, as they aspire to realize dreams to become athletes.

Alaska IronKids will hold an Aquathlon at the Village Sports Club in Paranaque on May 1, Sunday; a second Aquathlon at Subic Bay with a swim at the WOW Pool behind Remy Field on June 4, Saturday; and finally, the biggest triathlon event in the country for young boys and girls at the Shangri-La Mactan Resort & Spa on Aug. 6, Saturday.

For general information about the Alaska IronKids please visit http://ironkidsphil.com/ and http://www.alaskamilk.com.   For live updates log on to http://www.playph.com follow us on Facebook, Instagram and Twitter @AlaskaPlayPh

Jr. NBA/WNBA Presented by Alaska’s 2nd Regional Selection Camp goes to Davao

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The Jr.NBA and Jr.WNBA Presented by Alaska continues its search for the best basketball players in the country when it holds its second Regional Selection Camp at the Ateneo de Davao University (Grade School, High School at Matina Campus) on Feb. 27 and 28.

Boys and girls may join the search for the ten best boy and five best girl basketball players who will become members of the Jr.NBA and Jr.WNBA All-Star team. There is also a search for the boys and girls coaches who will handle the two teams.

The All-Star Team will travel overseas for their NBA experience trip together with fellow Jr. NBA All-Stars from Thailand, Malaysia, Vietnam and Indonesia. The 2015 Jr. NBA All-Stars traveled to China to watch the NBA Global Games in Shenzhen featuring the Charlotte Hornets and the L.A. Clippers.

The Jr. NBA and Jr. WNBA Presented by Alaska is free and open to boys and girls ages 10 to 14 years old (born 2002 to 2006). Interested parties may register at the venue in Ateneo de Davao University or online through http://www.jrnba.asia/Philippines.    

The Jr. NBA and Jr. WNBA Presented by Alaska is one of Alaska Milk’s programs that shape, train, challenge and inspire children to achieve their dreams and aspirations in life.

“These holistic programs train children to be confident, disciplined and hardworking because Alaska Milk Corporation aims to prepare them to be winners in life in the future. This year’s program includes new locations such as Batangas, Catanduanes and Cavite to reach more children and coaches and discover the best basketball players across the country,” said Blen Fernando, Marketing Director.

The 2011 National Nutrition Survey conducted by the Food and Nutrition Research Institute (FNRI) revealed that three out of ten children aged 5-10 years were underweight while eight out of one hundred children of the same age were overweight, making malnutrition and obesity two of the most pressing nutritional problems in the Philippines today.

The Jr.NBA and Jr.WNBA presented by Alaska is under Alaska Milk’s Nutrition.Action.Champion program. It helps address the issue of overweight and undernourished Filipino children with the promotion of proper nutrition and active lifestyle through sports and outdoor play.

This year’s program started with the tip-off at Don Bosco Technical Institute Makati last Jan. 23. School clinics, that teach the fundamentals of basketball, will run until April with stops in Bukidnon, Butuan, Cagayan de Oro, Dagupan, Davao, Iloilo, Metro Manila and Puerto Princesa. New locations include Batangas, Catanduanes and Cavite.

Other than Davao there will also be Regional Selection Camps in Cebu (March 5-6) and Metro Manila (April 9-10). The top 50 boys and 24 girls from the Regional Selection Camps will advance to the final selection stage in the National Training Camp in Manila on April 22-24.

NBA and WNBA players or legends will attend the National Training Camp to help train and inspire the finalists. The program will culminate with the selection of ten Jr. NBA and five Jr. WNBA All-Stars.

More than 36,000 players and 2,700 coaches have participated in the program since it started in the Philippines in 2007. During the 2015-16 season, the Jr. NBA and Jr. WNBA program will reach more than 6.5 million youth in 32 countries.

The Jr. NBA and Jr. WNBA is the league’s global youth basketball participation program for boys and girls which teaches the fundamental skills as well as the core values of the game at the grassroots level in an effort to help grow and improve the youth basketball experience for players, coaches and parents.

For general information about Jr. NBA and Jr. WNBA Philippines presented by Alaska please visit http://www.jrnba.asia/philippines, http://www.alaskamilk.com, and   http://www.alaskapowercamp.com/basketball. For live updates log on to www.playph.com follow us on Facebook, Instagram and Twitter @playph #jrnba #jrwnba.

BAGUIO Regional Selection Camp Kicks-Off the Jr. NBA/WNBA Presented by Alaska’s search for PH’s bests cagers

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The Jr.NBA and Jr.WNBA Presented by Alaska starts its search for the best basketball players in the country when it holds its first Regional Selection Camp at the Benguet State University, Baguio on Feb. 20 and 21.

Boys and girls may join the search for the ten best boy and five best girl basketball players who will become members of the Jr.NBA and Jr.WNBA All-Star team. There is also a search for the boys and girls coaches who will handle the two teams.

The All-Star Team will travel on an overseas for their NBA experience trip together with fellow Jr. NBA All-Stars from Thailand, Malaysia, Vietnam and Indonesia. The 2015 Jr. NBA All-Stars traveled to China to watch the NBA Global Games in Shenzhen featuring the Charlotte Hornets and the L.A. Clippers.

The Jr. NBA and Jr. WNBA Presented by Alaska is free and open to boys and girls ages 10 to 14 years old (born 2002 to 2006). Interested parties may register at the venue in Benguet State University in Baguio or online through http://www.jrnba.asia/philippines.

The Jr. NBA and Jr. WNBA Presented by Alaska is one of Alaska Milk’s programs that shape, train, challenge and inspire children to achieve their dreams and aspirations in life.

“These holistic programs train children to be confident, disciplined and hardworking because Alaska Milk Corporation aims to prepare them to be winners in life in the future. This year’s program includes new locations such as Batangas, Catanduanes and Cavite to reach more children and coaches and discover the best basketball players across the country,” said Blen Fernando, Marketing Director.
The 2011 National Nutrition Survey conducted by the Food and Nutrition Research Institute (FNRI) revealed that three out of ten children aged 5-10 years were underweight while eight out of one hundred children of the same age were overweight, making malnutrition and obesity two of the most pressing nutritional problems in the Philippines today.

The Jr.NBA and Jr.WNBA presented by Alaska is under Alaska Milk’s Nutrition.Action.Champion program. It helps address the issue of overweight and undernourished Filipino children with the promotion of proper nutrition and active lifestyle through sports and outdoor play.

This year’s program started with the tip-off at Don Bosco Technical Institute Makati last Jan. 23. School clinics, that teach the fundamentals of basketball, will run in April with stops in Bukidnon, Butuan, Cagayan de Oro, Dagupan, Davao, Iloilo, Metro Manila and Puerto Princesa. New locations include Batangas, Catanduanes and Cavite.

Other than Baguio there will also be Regional Selection Camps in Davao (Feb. 27-28), Cebu (March 5-6) and Metro Manila (April 9-10). The top 50 boys and 24 girls from the Regional Selection Camps will advance to the final selection stage in the National Training Camp in Manila on April 22-24.

NBA and WNBA players or legends will attend the National Training Camp to help train and inspire the finalists. The program will culminate with the selection of ten Jr. NBA and five Jr. WNBA All-Stars.
More than 36,000 players and 2,700 coaches have participated in the program since it started in the Philippines in 2007. During the 2015-16 season, the Jr. NBA and Jr. WNBA program will reach more than 6.5 million youth in 32 countries.

The Jr. NBA and Jr. WNBA is the league’s global youth basketball participation program for boys and girls which teaches the fundamental skills as well as the core values of the game at the grassroots level in an effort to help grow and improve the youth basketball experience for players, coaches and parents.

For general information about Jr. NBA and Jr. WNBA Philippines presented by Alaska please visit http://www.jrnba.asia/philippines, http://www.alaskamilk.com, and http://www.alaskapowercamp.com/basketball. For live updates log on to http://www.playph.com follow us on FB, IG and Twitter @playph #jrnba #jrwnba.

International Recognition Given to Alaska Milk’s “Nutrition. Action. Champion” Program

Alaska Milk Corporation again proved that when it comes to brand advocacy and program excellence, they are among the best in the world! Testament to this is the international recognition of excellence which their “Nutrition. Action. Champion” program received just recently. Read on the below press release to know more about this story.

Meanwhile, big Congratulations to Alaska Milk Corporation for this well-deserved recognition!

PRESS RELEASE

Alaska Milk bags Silver in prestigious Asia Awards for Brand Advocacy

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The Nutrition. Action. Champion. team! Nazia Hayat of Lenovo Singapore (2nd from left) awarded the silver trophy to the Nutrition. Action. Champion. team. From left: Fen Marquez of M2M Advertising Phils., Robbie Aligada of TBWA\SMP, RG Gabunada of Alaska Milk Corporation, and Alan Fontanilla of OPEN and PARTNERS.

Truly world class.

The “Nutrition. Action. Champion.” program of Alaska Milk received international recognition for excellence when it won the silver medal in Best Use of Brand Advocacy during the 2015 Loyalty & Engagement Awards in Singapore last Aug. 13 at the Shangri-La hotel, Singapore.

The “Nutrition. Action. Champion” program was cited from among cutting-edge work across the region with 22 entries from Asia Pacific, South Asia and ANZ during the third edition of Loyalty & Engagement Awards, which was its biggest ever.

Through the “Nutrition. Action. Champion” initiative, Alaska Milk rallies Filipino children to an active lifestyle, promotes good nutrition and instills the values of discipline, determination, hard work and teamwork for them to become champions in whatever they do.

The sports activities are developed, organized and sustained by Alaska Milk and its agency partners TBWA\SMP, OPEN and Partners, and M2M Advertising Phils. Alaska Milk has one of the biggest year-long sports programs in the Philippines- with more than 60 events, six different sports (basketball, volleyball, football, triathlon, cycling and running), and more than 20,000 participants nationwide.

The Loyalty & Engagement Awards support Marketing magazine’s mission of elevating marketing standards and practices in the region with focus on customer loyalty and engagement.

Jr. NBA and Jr. WNBA Presented by Alaska Officially Opens 2015 Season

It’s Jr. NBA/WNBA Season once again! Now on it’s 8th consecutive year, the Jr. NBA and Jr. WNBA Presented by Alaska was officially opened by a press conference and the coaches’ tip-off last January 24 at the British School Manila. This means many young Filipino boys and girls are set to receive awesome basketball training and tips from qualified basketball coaches and most of all learn invaluable lessons on Sportsmanship, Teamwork, (positive) Attitude and Respect, which they aptly termed as the S.T.A.R. Values.

More updates regarding the Jr. NBA/WNBA activities and schedule will be posted in this blog shortly. Meanwhile, here is the official photo release from the recently-held event.

PHOTO RELEASE:

 Wilfred Steven Uytengsu, Jr., President and CEO, Alaska Milk Corporation and Carlo Singson, NBA Asia Country Manager for the Philippines signify the official opening of the Jr. NB Alaska 2015 Season with an Alaska choco and milk toast


Wilfred Steven Uytengsu, Jr., President and CEO, Alaska Milk Corporation and Carlo Singson, NBA Asia Country Manager for the Philippines signify the official opening of the Jr. NB Alaska 2015 Season with an Alaska choco and milk toast

Jr. NBA and Jr. WNBA Presented by Alaska returns for the 8th consecutive year

Alaska continues their partnership with Jr. NBA and Jr. WNBA this year to nurture young boys and girls, become better individuals and encourage them to embrace a healthy lifestyle not just by drinking milk but also by leading an active lifestyle through sports. Last January 24, 2015 at the British School Manila, Bonifacio Global City, Philippine Basketball Association All-Star player and coach Jeff Cariaso has announced his return to Alaska to help the next generation of young and aspiring basketball players realize their dreams. Become an inspiring athlete too and join Alaska’s sports programs now! NUTRITION. ACTION. CHAMPION. For general information about Jr. NBA and Jr. WNBA Philippines please visit www.jrnba.asia/philippines; Alaska Milk Corporation visit www.alaskamilk.com; Alaska Basketball Power Camp visit www.alaskapowercamp.com/basketball and for live Twitter updates follow @ALASKAsportshub #JrNBA #JrWNBA