MILO PRESS RELEASE: Going the Distance

PRESS RELEASE:

MILO R2 offers working adults exciting promo and refuels nation’s biggest running school for two new seasons

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Manila, Philippines, 14 February 2014 – In celebration of its 50th year in the Philippines, MILO has renewed its commitment to building a strong nation of champions while reinforcing the value of leading a well-balanced lifestyle with its delicious 3-in-1 mix variant for adults –MILO R2.

In 2012, the leading beverage brand expanded to a new demographic with a distinct blend of MILO, milk, and sugar formulated for working adults. Each glass brims with the chocomaltee taste of MILO; PROTOMALT, a unique combination of carbohydrates; and ACTIGEN-E, a wholesome mix of B vitamins and micronutrients. MILO R2 is a healthy chocolate drink that provides sustained energy adults need for the daily grind.

“Rooted in Nestle’s global thrust to champion nutrition, health, and wellness, MILO R2 is geared to lead the Filipino workforce to a balanced lifestyle. This year, MILO R2 remains true to its mission of creating a more active community of young professionals in the country, not only with the rich beverage they know and love but also by inspiring them to engage in physical fitness,” said MILO R2 Consumer Marketing Executive Ed Capacio.

To further promote wellness among young Filipino adults, the MILO R2-APEX (Athletic Performance Enhancement) Running School (MARS) led by renowned fitness expert Coach Jim Saret, is set to return for its eighth and ninth seasons in 2014.

Designed to shape champions, MARS offers elite training workouts and sports medicine-based running principles for beginners, amateurs, and professional athletes. The expansive program now provides various physical assessment sessions, injury prevention modules, and routine trail runs to develop the each runner’s strength, endurance, and skill level for the world of athletics. The biggest running clinic in the country has produced over 1,000 marathoners who have achieved peak form and high vitality for the challenges at work and in life.

“Acing the job interview or getting the well-deserved promotion may only be the first step in progressing a career. Without healthy habits thereafter, working adults may feel increasingly tired and eventually lose the will to pursue their goals. We at MILO encourage avid workers to answer the call to wellness and begin a well-rounded approach to life with MILO R2,” added Capacio.

MILO R2 will drive the winning energy for a balanced lifestyle to more young professionals with a special promo that grants one (1) free 24-g pack of MILO R2 for every five (5) 24-g packs they purchase in selected supermarkets nationwide. MILO also hopes to encourage the Filipino work force to refuel and reenergize by bringing 380,000 cups of MILO R2 in select Supermarkets and BPO offices in the country.

For more information, log on to the MILO Philippines Facebook page (https://www.facebook.com/milo.ph) and follow MILO on Twitter (@MiloPH) and Instagram (@MiloPhilippines).

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About MILO R2
MILO R2 is a complete mix of MILO, milk and sugar for adults. It contains a special blend of PROTOMALT, a mixture of complex carbohydrates that provide the energy and nutrients the body needs to refuel as it experiences energy lows on and off the job. MILO R2 also contains ACTIGEN-E, a combination of B vitamins and micronutrients – a source of Vitamin B12, Iron and Calcium, and it is a high source of Vitamins B1, B2, B3, B6, Magnesium, and Vitamin C to help optimize the release of energy from protein, carbohydrates and fat in one’s food.

About Nestle Philippines
Over a hundred years after it first started operations in the country, Nestle Philippines, Inc. (NPI) today is a robust and stable organization, proud of its role in bringing the best food and beverage throughout the stages of the Filipino consumers’ lives. The Company employs more than 3,200 men and women nationwide, and is now among the country’s Top 10 Corporations.

Driven by its mission to nurture generations of Filipino families, Nestle today produces and markets products under some of the country’s well known brands such as NESCAFE, NIDO, MILO, NESTEA, MAGGI, BEAR BRAND, NESTLE and PURINA, among others. Its product range has expanded to include coffee, milk, beverages, non-dairy creamer, food, infant nutrition, ice cream and chilled dairy, breakfast cereals, confectionery and pet care.

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MILO R2 APEX RUNNING CLINIC SEASON 7

*AS SENT VIA EMAIL*

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Experience a complete scientific running program and more! Beat the cut-off time in the race, run faster and injury-free.

Join the MILO R2 Apex Running Clinic Season 7. Session starts September 9 until November 30, 2013.

Sessions are held at :

  • Bonifacio Global City (Bonifacio High Street near 7th Avenue)
    • Tuesdays and Thursdays, 6:30pm to 8:30pm; Saturdays 5:30am to 7:30am
  • Quezon City Memorial Circle
    • Mondays and Wednesdays, 6:00pm to 8:00pm
    • Sundays at 5:30am-7:30 am, UP Abelardo Hall
  • SM Mall of Asia by the Bay
    • Mondays and Wednesdays, 7:00pm to 9:00pm
    • Sundays at 5:30am-7:30am

Hurry! Limited slots only!

Registration Fee : 2,400 for 36 sessions

For more information go to Milo Apex Running School Facebook page or visit: http://www.coachjimsaret.ph
Or contact : Peachy Tamayo 0917-5836372 for onsite registration.

Staying Happy and Healthy on the Job: 5 Energy-Management Tips for Active Workers

According to a recent study commissioned by MILO, the recent boom in the Business Process Outsourcing (BPO) industry has prompted the growth in number of career opportunities for young Filipino professionals. However, the controlled schedules and the stressful work environment have greatly affected the health and fitness habits of employees. More than 70 percent of workers in each outsourcing company do not engage in wellness activities that improve productivity and reduce risks of developing stress-related illnesses.

Getting ahead at work, making family dinners, and fitting leisure activities into the timetable are among the ever-present challenges that professionals deal with every day. Without an effective routine and a healthy mindset, work and life can become a difficult balancing act. MILO believes that with time and the other factors that affect a steady lifestyle, young professionals must create an action plan to run the hurdles on and off the workplace.

To help young professionals create a more balanced lifestyle, MILO shares a feature article on energy-management and productivity. Read on!

PRESS RELEASE:

Staying Happy and Healthy on the Job: 5 Energy-Management Tips for Active Workers
MILO’s R2 Duality Campaign urges young professionals to balance personal and professional life

ANDREW

Leading beverage brand MILO recently rolled out a campaign aimed at reinforcing the balance between work and life after work. Dubbed the MILO R2 Duality Campaign, the initiative encourages young professionals to live actively with healthy habits and a glass of the energy-filled MILO R2. MILO R2 has a unique blend of PROTOMALT and carbohydrates to give adults sustained energy for a busy lifestyle.

According to a recent study commissioned by MILO, the recent boom in the Business Process Outsourcing (BPO) industry has prompted the growth in number of career opportunities for young Filipino professionals. However, the controlled schedules and the stressful work environment have greatly affected the health and fitness habits of employees. More than 70 percent of workers in each outsourcing company do not engage in wellness activities that improve productivity and reduce risks of developing stress-related illnesses1.

Getting ahead at work, making family dinners, and fitting leisure activities into the timetable are among the ever-present challenges that professionals deal with every day. Without an effective routine and a healthy mindset, work and life can become a difficult balancing act. MILO believes that with time and the other factors that affect a steady lifestyle, young professionals must create an action plan to run the hurdles on and off the workplace. Here are a few energizing tips to help balance life and the daily grind.

Do one task at a time

The eagerness to tick all the boxes on your to-do list can persuade you to do multiple tasks at the same time. This can only bring stress and in some cases, cause you to fail in accomplishing any work.

Save yourself from juggling. Carefully plot daily responsibilities and carry them out one at a time. Prioritizing will enable you to bank on energy for bigger duties that may come your way and allow you more time to plan your next move.

Set perimeters

May it be a desk or a field job, minimizing distractions can help drive you to finish with energy and time to spare. Avoid doing unnecessary activities and focus on what must be done. Constantly review your daily goals and identify and eliminate the factors that may keep you from achieving them.

Build on inspirations

Some work environments can be stale and provide less motivation for employees. Nevertheless, this should not be a reason for you to be less determined to succeed. The energy that you put in what you do must be tantamount to things that inspire you. This will give you more willpower to create change in your surroundings and get the job done.

Take a break

Remember that a 5-minute break from hard work can go a long way. Taking on too much work load in a day can keep you from being organized. Commit a block of time to pooling your energy or clearing your mind of the stress ahead.

Get fit

While a perfectly managed routine can lead to a strong career, building and maintaining a sound mind and fit body still prove to be powerful in propelling success at any work environment. Getting the job done calls for physical, mental, and emotional readiness and nothing can prep you better than a good long run.

While most sports offer a number of health benefits, running has the ability to engage every individual’s physical and mental state and boost activity.Various studies have proved that hitting the trail can contribute greatly on improving one’s immune system, reducing stress, and weight loss. It can also develop a healthier heart and stimulate the brain.

According to locally renowned fitness coach Jim Saret, being prone to injuries and other age-related illnesses can be linked to lack of exercise. “Deskbound individuals are more likely to feel age taking its toll –especially when they are constantly under the pressure of work. Running is the perfect solution to get in shape. As soon as one’s legs hit their stride, there is a positive impact on agility and endurance that can fuel the body for a day’s work,” said Coach Jim. 

The MILO-APEX Running Clinic brings elite training workouts and sports medicine based running principles for beginners, amateurs, and professional marathoners. The program offers various assessment sessions to guide runners into the world of athletics based on their physical condition and skill level.

MILO will continue to work towards a strengthened Philippine professional and athletic communityby creating quality products and opportunities for the youth and adults alike.

For more information, please log on to the MILO Philippines Facebook page and follow the MILO Twitter account (@MiloPH).

1 According to a statement by the Call Center Association of the Philippines (CCAP)