Under Armour’s CURRY 4 is all about MORE

Under Armour’s newest basketball shoe from the Stephen Curry line, the Curry 4 has now arrived in the Philippines! With only 200 pairs available in this initial release, the Curry 4 model is now available in the Philippines through the Under Armour Brand Houses and various multi-brand stores.

To know more about Curry 4, read on the official press release below.

More Comfort, More Control, More Traction

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The Curry 4 is all about more – Stephen’s insatiable desire to win more, to play more and to achieve more. The shoe was designed from the ground up with one thing in mind – to help Stephen get more, from the first ideation conversations to sketches, to design iterations and beyond.

The Curry 4 offers more control, via continuity; a seamless feel between the foot and the shoe, and that is evident when putting on the footwear. Immediately, the shoe conforms to your foot, with no break in period, offering more comfort than ever before.

Traction is critical to Stephen’s game; the ability to grip the hardwood with no slippage and ensure the quickest, cleanest cuts to offer that extra sliver of space gives Stephen all he needs to unleash the fastest, deadliest release in the league. Concentric circles, inspired by gravitational waves, achieve more traction, beyond any prior Curry footwear iteration.

Additional tech details driving the Curry 4:

  • Knit internal sleeve creates a structural fit around the collar & forefoot for an amplified performance feel
  • Microfiber synthetic quarter panel is bonded to the knit material giving the ideal balance of support with reduced weight
  • Dynamic seam taping merges the knit sleeve & synthetic quarter panel without adding any stitching
  • Speed plate for underfoot structure & performance containment built to handle explosive movements
  • Cross-centric traction pattern is designed to optimize on forefoot-to-heel traction & provide amazing grip on any court
  • Proprietary foam compound for responsiveness underfoot

Stephen has helped redefine what success looks like in professional basketball – being quick and light is the name of the game, and Under Armour has applied that approach to the design and functionality of the Curry 4.

 

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Under Armour’s Charged BANDIT 3 – My Initial Impression

Under Armour has recently released the newest iteration of their Charged Bandit running shoe line – Bandit 3 and it surely is set to steal a runner’s heart away!

Designed to be “street ready”, it not only boasts of its ability to satisfy a runner’s need for a great performance shoe, it is also stylish enough to be an everyday shoe. 

Thanks to the people of Under Armour Philippines, I got the chance to get first dibs on a pair of Bandit 3!

I also have the first two generations of the Bandit shoes and I believe that this third iteration is the best Bandit shoe so far!

From left to right: Charged Bandit 1, Bandit 3 and Bandit 2.

Here are my initial impressions:

  • its upper material is knitted, makes it more lightweight (lighter than Bandit 2) and breathable 
  • it fits well and is comfortable to wear – for someone with a narrow feet like mine, i love how the shoe hugs my feet
  • there is enough cushioning on the heel, making the back of my feet fit securely in place – oh and I love that the heel counter has this small cushion that is like a pillow that wraps around my heel. so comfy!
  • For minimalists, it is good to note that this shoe has lessened the heel-toe drop from 10mm to 8mm. 
  • The charged cushioning feature of the Bandit 2 is still present in this iteration – great news for “neutral runners” who wants not only a lightweight shoe but one with responsive feedback as well.
  • IT IS A LOOKER! I have only worn it a few number of times but I have been getting gazes and glances on my feet whenever I have it on. 🙂

Want more? Check out the Bandit 3 Factsheet HERE.

I love my Bandit 3 pair! Thanks Under Armour!

The Under Armour has definitely redefined the word “bandit” in a positive way. I enjoyed using the Bandit 3 – whether from running a short 5km or just simply walking. And I am truly excited to find out what more this pair can deliver for me, as I continue using it.

For runners who would like a running shoe that is worth their every peso, the Bandit 3 will not disappoint. After all, it was “designed to do it all,  ready to log miles on miles – all while looking, feeling, and fitting great.”

PRESS RELEASE:

Under Armour’s Bandit 3 running shoes
are ready to help you take on the street

Under Armour (NYSEA: UA, UAA) has taken the running scene by storm, and their newest asset is no exception. Bandit 3 is the newest addition to the brand’s renewed running offering which this year has included: the most recent evolution of Gemini with its 3rd iteration, the new UA Velocity ultralightweight running shoe and UA Europa, the first-ever running “control” shoe from the Baltimore based brand.

The Bandit 3 is the third instalment of their Bandit series, and it is a shoe designed to be “street ready”. It provides a versatile, lightweight style that accompanies its Charged Cushioning technology, which absorbs impact and returns explosive energy, giving the runner a comfortable run.

The new Bandit 3, a shoe for great design and even better performance, has a seamless heel cup that moulds the foot for a perfect fit, eliminating all distraction and making the shoe feel like an extension of your feet.Its knit upper feels perfect and flexes as you move, which makes it a great shoe for long-distance runs.

In addition to satisfying the runner’s needs for a great performance shoe, Bandit 3 is also a stylish option for everyday use. Doing justice to its name, the Bandit series has once again stolen the show.

Two Cebuano Cagers in Stephen Curry Asia Tour

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University of Cebu’s John Bryl Cuyos and Virlou Orquez earned a trip to Seoul for the Stephen Curry Asia Tour after winning the Under Armour 3×3 Under-18 Philippines title recently. Cuyos and Orquez got the chance to see the top Under Armour ambassador in person in Seoul last month for the final stop of his Asia tour. The two were members of the victorious UC squad that captured the Under Armour 3×3 Southeast Asia Cebu crown and the Under Armour 3×3 Southeast Asia Philippines title in Manila.The two cagers travelled and met Curry at the Jungchang Gymnasium in Seoul. The trip, the expenses of which were all paid by Under Armour Southeast Asia, gave them a chance to interact and play with the NBA champion.

The UC squad overcame tough odds against teams from various parts of the Philippines to capture the two titles that will not be possible without the support of coach Joever Samonte and Atty. Estenso. Cuyos and Orquez also showed they have what it takes to be among the best players in the country.

The 17-year-old Cuyos has an impressive resume that includes being a two-time Cesafi All-Star, a two-time Cesafi runner-up, and a two-time runner-up in the Cebu City Olympics. He is also a Mandaue City Olympics Cebu Inter-High School, Cordua 1st Mayors’ Cup, and WJC 1st Cup champion.

Orquez, 18, was a former member of the Holy Trinity High School in Alberta, Canada where he was an Edmonton Journal All-Star. In the Philippines, he helped UC win the Mandaue City Olympics Cebu Inter-High School champion.UC defeated University of Visayas, 15-14, in the heartstopping final in the Cebu tournament before flying in to Manila to also make a big impression as the Webmasters beat Bounty A also in pulsating fashion, 21-20, in the final.Curry’s visit in Asia comes with the launch of Curry3Zero, the latest Under Armour shoeline for the NBA superstar.

In the Philippines, the Curry3Zero was also launched with the who’s who of sports and entertainment industry that included Alaska Aces point guard Chris Banchero, Barangay Ginebra forward Jervy Cruz, San Beda standout Robert Bolick, actor JC De Verea, Letran star Rey Nambatac, Ms. Earth 2015 Angelica Gabrena Ong, coach Christian Luanzon, and UA’s newest ambassador Kali Huff.

As part of the festivities, Under Armour also treated the media with a unique basketball experience of playing 3×3 basketball, and competing in a three-point shootout.

For more exciting events and promotions, follow Under Armour Philippines via @underarmourph on Instagram and Twitter as well as Facebook at www.facebook.com/underarmoursea.

Series of Under Armour Circuit Challenges Held!

Under Armour, in preparation and as a fitting preview to the upcoming UA Test of Will National Heats, held two consecutive Circuit Challenge events recently. The first one was held at the Robinson’s Magnolia and the second one at the Greenbelt in Ayala Center.

Special hosts and guests for these events were UA Ambassadors and coaches Kat Garcia and AJ Matthews who is most popularly known as a Bellator MMA athlete and coach. UA Ambassador Elle Adda also graced the Greenbelt event and even did the challenge with AJ Mattews.

Check out the video and photos below plus the official presser for more details.

Meanwhile, see you all at the UA Test of Will National Heats on March 25-16 at the Glorietta Activity Center. Registration is still on-going for those who want to join!

PRESS RELEASE:

PART TWO OF UA CIRCUIT CHALLENGE HELD LAST MARCH 4
PARTICIPANTS GET SET FOR UA TEST OF WILL SET TO TAKE PLACE ON MARCH 25 & 26

The UA Circuit Challenge was held last weekend at Greenbelt 3, and was part of a two-part event which served as a preliminary event to help prepare the participants of the regional fitness challenge UA ‘Test of Will’.

Under Armour athlete Elle Adda hosted the event, along with Bellator fighter AJ Matthews and Celebrity trainer Mama Kat. Elle is a French-Filipino tri-athlete, fitness expert , model and an international performing artist. Hosts all wore the latest Threadborne line of Under Armour.

One of the highlights of the event was the on-the-spot challenge that the crowd requested between fighter AJ Matthews and Elle Ada. In said challenge, Matthews and Ada also competed over a round of ball slams, squat, ball rock and roll-ups, press and burpees. Matthews won with a 1-second margin over Ada. Fighter AJ Matthews also showed some self-defense techniques.

Winners of the UA Circuit Challenge event for this leg were Edwin Lobelia (1:47),Ted Waikin (1:56), Jayson Ang (1:57), Jona Constantino (1:53), Marianne Roulade (1:54) and Ericka Mesia (2:00).

The UA Circuit Challenge sets the stage for the much awaited UA ‘Test of Will’ set to take place on March 25 & 26 at the Glorietta Activity Center in Makati City. It is on its second year and will be held in 6 countries, Singapore, Malaysia, Thailand, Indonesia, Brunei and the Philippines.

Participants in ‘Test of Will’, will compete in a four-minute circuit consisting of Burpees, One Arm Thruster, TRX Rows and Sandbag Throw. Each competitor will be scored based on the maximum number of repetitions they can achieve within 60 seconds. The highest scoring man and woman of the national heats from each respective country will win an all-expense paid trip to compete in the regional finals, happening in Kuala Lumpur on 6 May 2017.

This year’s overall champion of the regional finals will walk away with S$2,500 cash prize, or around Php 88,000.00.

For more information on how to register for ‘Test of Will’, please visit: http://www.testofwill.com.

PHOTOS:

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All Set – Under Armour’s 2nd Annual TEST OF WILL Event

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Are you ready for the test? Test of Will 2017, this year’s edition of the annual Asia-wide fitness challenge from Under Armour is all set! The Philippine edition, in fact, is already scheduled to be held on March 25-26 at the Glorietta Mall in Makati City.

This challenge,  which is said to celebrate human performance, functional fitness and training lifestyle, is open for free to those who are interested to join, provided that he or she is a 21 years old or older resident of the country where the Test of Will competition is being held.

This year’s edition comes from the heels of the highly-successful inaugural Test of Will event last year which saw participants push the outer limits of strength, endurance and determination as they tested themselves against their peers and the best athletes in Asia. This year’s challenge will bring to the fore new features such as the holding of various boot camps and “Armour@” fitness series.

For the Philippine challenge/heat, participants will be competing in a 4-minute challenge composed of 4 exercises of 60 seconds each. Points will then be scored for the number of repetitions completed within the time allotment.

At the end of the challenge, the top 3 highest scoring men and top 3 highest scoring women will be awarded the chance to represent the Philippines in the Test of Will FINALS which will be held in Kuala Lumpur, Malaysia. This final competition will see contenders from Indonesia, Malaysia, Philippines, Thailand, Brunei and Singapore vie for the honor of being the 2017 champions of the Under Armour Test of Will challenge.

Do you feel you can be Philippines deserving representative? Read more about the Test of Will on the below official presser. 

Cheers!

PRESS RELEASE:

Under Armour searches for new batch of Pinoy representatives for second-annual ‘Test of Will’

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MANILA, PHILIPPINES – Under Armour , the leading developer, marketer, and distributor of branded performance apparel, footwear, equipment, and connected fitness platforms, will hold its second installment of the Southeast Asia-wide fitness challenge dubbed “Test of Will” this summer.

The inaugural Test of Will had a successful and promising turnout last year, with two Filipino athletes Zoe Pond-McPherson and Noelle Wenceslao emerging victorious in the exciting and heart-pumping competition.

In search of a new batch to don the Philippine colors on the thrilling Test of Will stage, Under Armour will hold a national heat at the Glorietta Activity Center in Makati City on the 25th and 26th of March 2017.

Pushing the outer limits of strength and endurance, will-driven Pinoys ( 21yrs old and above ) will have to compete in a four-minute intense course that requires them to complete 60 seconds of four exercises such as burpees, one-arm thrusters, TRX row and sandbag throw.

Top male and female will get the opportunity to represent the Philippines in the Test of Will final round, which is set to take place in Kuala Lumpur, Malaysia this coming 6th of May.

Aside from the Philippines, countries like Singapore, Malaysia, Thailand, Brunei and Indonesia will also be hosting their own qualifiers.

A total of 12 competitors from the six aforementioned nations will go head-to-head inside the highly-touted structure, which contains different fitness zones with calisthenic exercises.

A cash prize of $2,500 and Under Armour gears await the overall winner of the second-annual Test of Will.

Registration for Test of Will 2017 is now open. Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for updates as well as Facebook at http://www.facebook.com/underarmoursea.

Watch out also for the Armour@ the fort starting Feb 11 , Armour @ Greenbelt on March 4 and Armour @ Magnolia on Feb 25 for the pre-activations events we have in preparation of the said Regional challenge, Test of Will.

Under Armour kicks-off a packed and exciting 2017!

At the rate things are going, it seems like Under Armour has a full calendar line-up of activities this 2017! Testament to this is the “Armour @ The Fort” activity that was just held towards the end of January 2017.

Read on below to get updated on what has happened and expect for more events that will surely excite the fitness enthusiast in all of us! Cheers!

PRESS RELEASE:

Under Armour kicks off promising 2017 with ‘Armour @ The Fort’

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MANILA, PHILIPPINES – Under Armour, the most innovative sports and fitness clothing line in the world today, successfully held “Armour @ The Fort” on Saturday, January 28 at the Bonifacio High Street Amphitheater in Taguig City.

Armour @ The Fort had a two-part program that was filled with exciting activities for Under Amour fans and fitness enthusiasts alike.

On the first agenda of Armour Day, the affair kicked off with a morning run, which was conducted by the country’s renowned running coaches Titus Salazar and Dan Brown. It was followed by Unilab’s fitness and nutrition symposium. The company then made an official announcement of its joint venture with Under Armour to launch Run Limited Exceed 2017 later this year.

Catering to active lifestyle aficionados, the afternoon schedule had a full swing of activities that was attended by the who’s who of the sporting community like ultra marathoner Ferdie Capiling and the UP women’s football team.

An afternoon circuit training was led by Under Armour-affiliate trainer “Mama” Kat Geronimo, a renowned celebrity fitness coach who mentors notable film and television actresses such as Marian Rivera, Danica Sotto-Pingris, Melissa Ricks, Megan Young, Bettina Carlos, Anne Curtis and Jessy Mendiola.

To cap off the event, Under Armour unveiled some of its plans for 2017, including the launching of the “Armour @” series. The fitness apparel likewise formalized its partnership with Kerry Sports Manila as the state-of-the-art facility opens its door for the Test of Will 2017 participants.

Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for more updates and announcements as well as Facebook at http://www.facebook.com/underarmoursea.

Under Armour Ambassadors & Fil-Am MMA fighters Brandon Vera and Mark Striegl Triumph in “Age of Domination” event

PRESS RELEASE:

Under Armour lauds Fil-Am fighters Vera, Striegl for wins in ONE Championship

MANILA, Philippines – Under Armour Philippines supported ONE Championship’s year-end fight card as two beloved mixed martial arts athletes competed at the highly-anticipated “Age of Domination” event on Friday, December 2.

To the delight of Under Armour fans, Brandon Vera and Mark Striegl came out of the 20,000-seater SM Mall of Asia Arena in Pasay City with their hands raised in triumph as both Filipino-American fighters scored impressive victories in their respective bouts.

Vera successfully defended his ONE Heavyweight World Championship, making easy work of previously unbeaten Japanese challenger Hideki Sekine to win by technical knockout just minutes into the first round.

From the opening bell, Vera began to land a series of solid blows on Sekine, who surprisingly took Vera’s best shots quite well.

Moments later, a thudding body kick connected for Vera, sending Sekine crashing to the canvas clutching his midsection. Vera then put on the finishing touches with punishing strikes from the top to get the win.

On the other hand, Striegl persevered through three grueling rounds against Bulgaria’s Sotir Kichukov to win by unanimous decision in a catchweight contest.

Striegl began the match aggressively, using superior speed and angles to stifle Kichukov who appeared unable to time Striegl’s erratic rhythm. Striegl took Kichukov down to the ground at will, controlling his opponent with a smothering top game.

In the end, all three judges saw the bout the same way with Striegl emerging as the victor.

Vera was the honorary guest in the opening of the Bonifacio High Street brand house in the same year, while Striegl has been an Under Armour gear user since he started his professional mixed martial arts career and was enlisted as a brand ambassador since 2015

The most innovative sports apparel in the world today is the official brand partner of ONE: AGE OF DOMINATION.

Do make sure to share all the action on social media by using the hashtag #ONEFIGHTNIGHT. Also make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter as well as Facebook athttp://www.facebook.com/underarmoursea.