Get Set for the First Ever Hello Kitty Run Manila

Three years after it was first launched in Singapore and after its successful stints in major cities in Asia such as Japan, Taiwan, Malaysia, Vietnam, Thailand and Indonesia the world’s most famous feline is bringing her Hello Kitty fun run in Manila!

Happening on October 21 at the SM MOA Complex, the first ever Hello Kitty Run Manila is a themed 5km fun run that promises to inspire love and share happiness with everyone.

Check out the run details below. See you at the starting line!

HELLO KITTY RUN MANILA 2017
OCTOBER 21, 2017
5:00AM – 11:00AM
SM MOA COMPLEX
http://www.hellokittyrunph.com/

TICKET CATEGORIES:

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REGISTRATION DETAILS:

ONLINE: http://www.hellokittyrunph.com

ONSITE:

OTHER REGISTRATION OPTIONS:

RACE KIT INCLUSIONS:

SHIRT SIZING CHART:


RACE KIT PICK-UP DAY:

5KM RUN ROUTE:

PRESS RELEASE:

Hi there, Hello Kitty fans! Are you ready to spread love and have fun with Hello Kitty? After visiting Japan, Taiwan, Singapore, Malaysia, Vietnam, Thailand and Indonesia, Hello Kitty is coming to the Philippines through the first ever Hello Kitty Run Manila 2017 happening on October 21, 2017! Let’s have fun with family and friends with the fun run’s theme, “Link Love Together!”

Our beloved Hello Kitty will inspire love and share happiness with everyone in the 5km fun run at the SM By the Bay, SM MOA Complex. To show her excitement to meet all participants, she prepared an exclusive edition Hello Kitty Run Manila 2017 race kit consisting of themed race tee and race bib, with lots of special gifts from sponsors, all in a very cute exclusive Hello Kitty Run Manila 2017 drawstring bag! Everyone who will cross the finish line will also receive a very cute special edition Hello Kitty Run finisher’s medal for their effort!

Hello Kitty herself will meet-and-greet friends and fans at a special stage program during the event! There will also be lots of activities and booths where you can get exclusive and limited edition souvenirs and merchandise.

Early bird tickets has been selling from July 1 until August 15; Standard tickets from August 16 to September 15; and Last minute tickets from September 16 to October 15. Register now at http://www.hellokittyrunph.com !

Hello Kitty Run Manila 2017 is organized by Tokyo Gets Ltd and Ten:22 Business Solutions in partnership with CHERIFER Syrup, along with its official venue partner, SM By the Bay, official media partners; ETC and 2nd Avenue, Manila Bulletin, Philippine Star, Business Mirror and Otaku Asia, major partners Pocari Sweat and Crystal Clear, Toy Kingdom, Skin White, Rizal Park Hotel, Golden Phoenix Hotel, Pascual Creamy Delight, Skechers, Devant, and marketing partners Salonpas, Acer, Banana Peel, Fujifilm Instax, Softex and Healthy Innovations. This event is supported by JLOP (Japan’s Ministry of Economy and Industry, Contents Division).

Let’s LINK LOVE TOGETHER at HELLO KITTY RUN MANILA 2017!

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Hana Shampoo’s Soft and Smooth Line Relaunched

I was at this afternoon’s relaunch of the Hana Shampoo, a Japanese shampoo brand being distributed by top FMCG company, Peerless Marketing and I am honestly excited to use the three new fragrances from their soft and smooth line. If the scent is a preview of what the shampoo will do to my hair, then I am definitely convinced!

Read on the below presser and watch the brand’s newest TV ad featuring Marian Rivera and get to know what I am referring to. 🙂

PRESS RELEASE:

NEW DAY, NEW HANA SHAMPOO

In just a day, a number of different things can happen, whether it’s things like the weather and traffic, or to things we’re able to control like one’s plans and one’s appearance. There’s one thing though we Filipinas wish could have full control of –- and that’s soft and fragrant hair, all day, everyday.

New Hana Soft & Smooth Shampoo delivers just that even after a long and eventful day. With natural moisturizers and fresh new fragrances, Hana is able to keep one’s hair looking and smelling like it’s freshly washed all day – parang bagong shampoo – which is an ideal every Filipina wishes for as they go through their day. With such effortlessly manageable and fragrant hair, even in the midst of a busy day, you can still look and feel your best no matter the situation.

Figuratively a new day has come as well for Hana Shampoo, with its relaunched line of Soft and Smooth variants available in three wonderful fragrances — Pink Roses and Berries, Spring Flowers and Apples, and Garden Blooms and Lychees. Hana combines the alluring fragrance of flowers and the freshness of fruits in each of those variants, guaranteed to provide long-lasting fragrance on hair all day. Moreover, each bottle now comes with artistically rendered designs meant to visualize the wonderful nature-inspired fragrance notes one can enjoy upon each use of Hana shampoo.

The new Hana Shampoo TV commercial features the always beautiful Marian Rivera, who has bloomed even more as a wife and mother. In the commercial, she turns heads as she walks the streets from daytime to evening. Just like all other Filipinas, everyday she is exposed to the sun, heat and pollution but with her soft, fragrant and lovely hair, passers-by can’t help themselves but be drawn to her effortless beauty and hair that’s parang bagong shampoo always.

Coke Studio now open in the Philippines!

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The sounds of Pinoy music will definitely get a refreshing taste now that the Coke Studio has been opened in the country, bringing a fresh experience for the local music industry.

The first of its kind in the country, Coke Studio is a music TV show that encourages collaborations among Filipino artists – bringing together different musical genres, the young and seasoned artists, and the mainstream with the indie. Coke Studio is a celebration of the rich diversity in OPM and the central unifying role of music among Filipinos.

“Coke has always been about encouraging personal expression among the younger generation of teens, and what better way to unite them but through a universal language, which is music. This is what Coke Studio is all about. We are making music our tool of choice to connect with teens,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.

Coke Studio also serves as a stage that will showcase and highlight the wonderfully surprising new music that comes out from the collaborations between OPM legends and upcoming artists: Noel Cabangon, Curtismith, Moonstar88, Jensen and the Flips, Sandwich, BP Valenzuela, Gabby Alipe and John Dinopol of Urbandub, The Ransom Collective, Abra, Gracenote, singer-composer Ebe Dancel, Autotelic, Franco, and singer-songwriter Reese Lansangan.

Coke Studio is hosted by OPM powerhouse Raymund Marasigan and Buddy Zabala, both from Eraserheads – one of the country’s most iconic rock bands. More than just a TV show, Coke Studio brings the viewer to the real experience – giving a first-hand, front seat view of the collaboration and how each artist bares their soul in the performance.

“As soon as they started playing their instruments, they just forgot about everything else,” said Marasigan on the experience inside the Coke Studio. “And a great artist will really come out with something, will produce something! Some artists may have come unprepared, but once they were in there, they just brought it out.”

But the Coke Studio experience does not stop there. An interactive Coke Studio truck will roam around the country to give university bands an opportunity to perform and interact with the artists.

Coke Studio is also joining some of the biggest fiestas and festivals nationwide with the Coke Canreaoke – an interactive installation loaded with OPM hits for anyone who wants to showcase their singing prowess.

Coca-Cola Philippines recognizes the strong influence of music in the lives of Filipinos – a unifying thread that goes beyond language and dialect, political views and boundaries, and even religion.

With Coke Studio, Coca-Cola Philippines brings a new taste to the sound of Pinoy music.

Tara, Siargao Racecation?!

Lately, “in” ngayon ang mga foot races which takes runners to different places in the country and at times, out of it. Kasi naman, malaking bagay din ang diversity sa pagtakbo. One, you get to take-in a whole new sight while running (bawas boredom lalo na pag long run!) and then at times, you also get to enjoy a much needed respite, especially if the race venue is out of town – away from the bustling metropolis, ika nga!

If ganyan ang hanap mo sa mga runs mo ngayon, then RunRio has one such race for you! It’s the Siargao International Marathon!

Ang Siargao, sabi ni Wikipedia, “is a tear-drop shaped island in the Philippine Sea situated 800 kilometers southeast of Manila in the province of Surigao del Norte.”. Ako pag na-mention ang Siargao, ang naiisip ko white, sandy beaches and crystal clears waters na patok mag-surfing!

So yun na nga, kung ang trip mo lately ay to “commune with nature” while running and then mag-time out din for a few days after, then maybe the Siargao International Marathon might be the perfect “racecation” for you. 

O pano, tara racecation? Sayo race, akin yun vacation? Haha, cheers!

SIARGAO INTERNATIONAL MARATHON
RUN FOR THE MANGROVES
JULY 23, 2017
DEL CARMEN, SIARGAO
21KM AND 42KM

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RACE SCHEDULE:

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REGISTRATION FEES AND INCLUSIONS (click on the link to enlarge the image):


GUN AND CUT-OFF TIMES:

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CASH PRIZES:

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ROUTE MAPS:

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Experience balanced city-living with Citadines Millenium Ortigas

Are you planning on finally getting and moving into your own home? Are you a business or leisure traveller who wants an ideal temporary home base?  Well, look no further as CDC Holdings, Inc.’s newest project is set to give you both and more!

Formally opening next month, April 2017, the Citadines Millenium Ortigas Manila is a towering cityscape that is a mixed-used development that provides both private residences and serviced residences. Located in the bustling business and commercial district of Ortigas Center, the Citadines Millenium Ortigas has 21 floors (floors 4-24) delegated as serviced residences to be managed by Ascott Limited, and 6 floors (floors 25-30) of private residence condo units. Combining the vibrancy of Citadines, the green living of Ascott and the local touch of CDC, the development

Combining the vibrancy of Citadines, the green living of Ascott and the local touch of CDC, the property is expected to provide a sense of home partnered with balanced-city living as it is conveniently located within a stone’s throw distance from the corporate row and various lifestyle options including malls, dining and entertainment enclaves as well as fitness and wellness establishments.

For those also on the lookout to invest, the property has 90 units which can be bought as an investor unit and be managed for the owner by Ascott as a serviced apartment. Truly a nice way to establish the generation of passive income!

We had first dibs as CDC Holdings formally unveiled to us the property during its formal turn-over ceremony. Worth noting is the conscious effort of recreating nature all throughout the design without losing the perfect homey feel. Kenneth Cobonpue furniture creations also abound in various areas of the property including the lobby lounge.

If you are a couple or a family looking for a short holiday escape, a business executive who want an ideal home base still being at the center of it all or one on the lookout for a place to call home, the Citadines might be the “it” choice for you.

PRESS RELEASE:

CDC Holdings and Ascott mark another milestone with Citadines Millennium Ortigas Manila
Brings the comfort of home with the excellent service of a hotel to North of Manila

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CDC Holdings and The Ascott Limited (Ascott) recently reached another milestone as CDC Holdings handed over its second residence project to Ascott.

The Citadines Millennium Ortigas Manila is the newest international serviced residence located in the bustling Ortigas Center in Pasig City. The 32-storey mixed-use property combines 290 serviced residences managed by Ascott and 96 residential condominiums in the thriving North of Manila. Ortigas Center is one of the metro’s major commercial and business districts, which is home to multinationals, BPOs, and pharmaceutical companies. Citadines Millennium Ortigas Manila is expected to answer the discerning needs of expats, young business executives and long-term leisure travellers looking for a luxurious accommodation that provides the comfort and warmth of home, as well as an efficient, and professional service of a hotel.

“With Citadines Millennium Ortigas Manila, CDC Holdings has gone above and beyond to deliver an outstanding property in a most-sought after location in Ortigas,” shares Elsie Chua, president and chief executive of CDC Holdings, Inc., the development company behind the newest serviced residence property in Ortigas.

Chua adds, “With this latest project, CDC has captured the vibrancy of the Citadines brand and combined it with the beauty and colors of nature, creating a perfect palette uniquely its own.”

Celebrating Nature, Vibrant Global Living
Residents and guests will truly feel at home with this newest serviced residence with its well-thought-of interiors and tasteful and vibrant design that magnify the property’s distinctive artsy vibe mixed with elements of nature. CDC Holdings has tapped RMDA Architects, spearheaded by Architect Rolly Mercado and Almario & Associates under Cynthia and Ivy Almario, for the design aesthetics.

All throughout the building, greenery is incorporated as part of the building features. For a cohesive look design pieces are likewise inspired by nature, including the hallway carpets and couches in vibrant green color that are found in the lobby. This also features unique and innovative designs like Kenneth Cobonpue’s “The Bloom Chair,” an award-winning lounge piece reminiscent of the delicate soft petals of the Hibiscus-flower. And to add Filipino touch, the apartments’ interiors have various displays of framed photos of indigenous Filipino materials like the vibrant banig and the intricate barong, which are likewise works of art.

Citadines Millennium Ortigas Manila features pockets of green with its garden deck found at the building’s 4th floor, providing the serenity and beauty of nature amidst the bustling city.

A mixed-use property and Service Excellence
The successful partnership between CDC Holdings and The Ascott Limited began 17 years ago with Somerset Millennium in Makati.

Arthur Gindap, The Ascott Limited’s Regional General Manager for the Philippines and Thailand said, “We have been working closely with CDC Holdings for almost two decades already. Our first collaboration, the Somerset Millennium Makati, has created a solid foundation of our partnership and we look forward to this second venture with them with the opening of Citadines Millennium Ortigas Manila, which is Ascott’s first managed property North of Manila.

With a portfolio of over 290 properties spread out across 100 cities worldwide, The Ascott Limited is the world’s biggest international serviced residence owner-operator. The Ascott brand is a reputable name in property management.

Citadines Millennium Ortigas Manila offers corporate guests and leisure travelers 290 premier units located from the 4th to the 24th floor, ranging from studio to one-, two-, and three-bedroom apartments. Each unit is spacious and reminiscent of home, with separate living and dining areas, fully equipped kitchen and wireless internet. Art comes to life in the property with its vibrant design, artworks and other pieces, making it a unique home in the city. Citadines Millennium Ortigas Manila also has a guest lounge, garden deck, swimming pool and a fitness center for residents’ and guests’ exclusive use.

Meanwhile, CDC Millennium Ortigas, the residential apartments located from the 25th to the 30th floor, have a private entrance along Sapphire Road. There are also separate amenities (pool and Sky Lounge) at the 31st and 32nd floors. The residential apartments cater primarily to independent professionals who love city living. CDC Millennium Ortigas’ location provides easy access to other key areas such as Pasig, Greenhills, Mandaluyong, and Makati.

Citadines Millennium Ortigas Manila is set to formally open in April 2017.

Countdown starts now for Under Armour’s Test of Will 2017!

Let the countdown begin as the stage is set for the Philippine qualifier of the much-awaited second edition of Under Armour’s signature annual urban fitness challenge, Test of Will 2017!

Happening across Southeast Asia, the TOW 2017 Philippine heats is set to happen on March 25 and 26 at the Glorietta Activity Center, Ayala Center, Makati. The male and female winners of this challenge will earn the right to represent the Philippines in the Test of Will 2017 Regional Finals which will be held in Kuala Lumpur, Malaysia on May 6.

Registration is now on-going for those interested to take on the challenge. If you think you have what it takes, read the below official presser for the details!

See you in Glorietta!

PRESS RELEASE:

UNDER ARMOUR REGIONAL FITNESS CHALLENGE RETURNS

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Registration is now open for the Test of Will Philippines National Heats on March 25 & 26

The annual urban fitness challenge, Test of Will returns for its second edition on March 25 & 26 atGlorietta Activity Center in Makati City, Philippines. Organized by high performance sportswear label Under Armour, the event sets out to celebrate human performance through intense functional training challenges for the most determined athletes, goal-getters and fitness aspirants.

With the addition of Indonesia and Brunei this year, the regional fitness competition that also takes place in Singapore, Malaysia, Thailand, and the Philippines is expected to be more intense than the year before. Participants will compete in a four-minute circuit consisting of Burpees, One Arm Thruster, TRX Rows and Sandbag Throw.

Each competitor will be scored based on the maximum number of repetitions they can achieve within 60 seconds. The highest scoring man and woman of the national heats from each respective country will win an all-expense paid trip to compete in the regional finals, happening in Kuala Lumpur on 6 May 2017.

This year’s overall champion of the regional finals will walk away with S$2,500 cash prize, or around Php 88,000.00.

“The Test of Will is for everyone and anyone with the determination and discipline to train and compete,” said Mr. Michael Binger, CEO of Triple Pte Ltd, exclusive distributor of Under Armour in Southeast Asia. “Last year, we witnessed champions crowned from the most unexpected individuals. The event epitomizes the might of the determined and the spirit of the underdogs, something which Under Armour stands for.”

Under Armour has also recently launched its latest apparel and footwear collections engineered with the Threadborne™ technology leading up to the national heats; to equip participants with the gear to train and compete at the highest level. The Threadborne™ Siro and Seamless collections are made from fabric that is light, breathable, anti-cling, quick-drying and provides a high-level of stretch and recovery.

“Under Armour took the ultra-durable yarns within paracords, and rebuilt them into apparel material that can withstand the rigors of intensive use,” said Binger. “The result is a next generation fabric that gives athletes an edge to perform better through enhanced comfort and durability.”

Overall male and female winners of the Test of Will 2016, Jet Ng and Zoe Pond-McPherson shared the following tips for this year’s challenges.

“When you feel good, you will perform better. So, train hard, eat well, get enough rest, and make sure you feel as comfortable as you can be on that day.” said Ng.

“You will be pitted against many other athletes who have trained hard for their goals. Your ability to focus on that day will be as important as your fitness level.” said Pond-McPherson.

The Test of Will 2017 Philippines National Heats is now open for registration. Simply log on to testfofwill.com to indicate your preferred date and time, no registration fee is required. Participants must be 21 years old and above, and must be a Philippine Citizen or Permanent Resident to qualify for the regional finals.

Participants are encouraged to study the training guide for specific movement standards and tips to maximise their performance. They can also sign up for Armour@TheFort, a series of free training events organized by Under Armour to prepare for the challenges ahead. For more information and details on the Armour@TheFort series, visit http://www.tripleready.com/events.

NatGeo Earth Day Run Back on its 8th Year!

One of the most anticipated running races in the Philippines year on year is the NatGeo Earth Day Run! It’s back for the 8th time this year with its signature advocacy of raising awareness and funds to help save Mother Earth and the environment.

Read on the details below on how you can join this race!

NATGEO EARTH DAY RUN
APRIL 23, 2017
SM MALL OF ASIA
5km/10km/21km/42km
http://www.natgeorunph.com

REGISTRATION PERIOD: March 1 to April 2017

REGISTRATION FEES:

REGISTRATION SITES

  • SM North The Block
  • SM Aura
  • SM MOA

REGISTRATION OPTIONS:

  1. On-line Registration via Credit Card
  2. On-line Registration via Pre-Paid Card
    • Purchase a Registration Card at the Registration Center
    • Go to http://www.natgeorunph.com or http://www.runrio.com
    • Click on Register Here
    • Completely fill-out the fields of information requested
    • Enter the unique scratch code found at the back of your pre-paid card when
    • prompted
    • A confirmation email will be sent out as proof of successful registration
    • Print out your confirmation email and present this during Race Kit Claiming
  3. Manual Registration
    • Fill-out the Manual Registration Form and Pay the corresponding Registration Fee.
    • You will be given a Proof of Registration. Keep this slip to claim your race kit during Race Kit Claiming

RACE KIT CLAIMING:

  1. On-line Registration via Credit Card
    • Registered Runners via CREDIT CARD will have their Race Kits delivered.
  2. On-line Registration via Pre-Paid Card and Manual Registration
    • Race Kit Claiming will be on April 8-20, 2017.
    • Runners will choose where they will claim their race kits upon registering

VENUES for Race Kit Claiming:

  • SM The Block
  • SM Aura
  • SM MOA

RACE KIT INCLUSIONS:

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  • Singlet
    • Blue – for 5K and 10K runners
    • Black – 21K and 42K runners
  • Race Bib
  • Timing Chip
  • LED Shoe Laces

FINISHER’S ENTITLEMENTS for 21K and 42K:

  • Finisher’s Medal
  • Finisher’s Shirt

OTHER HIGHLIGHTS:

#8withEDR

Present your Race Bibs from the Past Seven NatGeo Races and get VIP Privileges!
Upon claiming your race kits, race bibs from the past 7 NatGeo Races. Get a Special VIP Wrist Tag.
With the Wrist Tag, You will enjoy the following privileges on Race Day:

  • Pre-Race Warm Up
  • Priority in front of the Starting Line
  • Special Booth at the Activity Area for your Finisher’s Shirt and Lootbag
  • Post Race Cool Down

Costume – dress up in recycled materials

  • Come and Run in a costume made of recyclable materials and win exciting prizes.
  • Visit http://www.natgeorunph.com for more details

RACE ROUTES:


PRESS RELEASE:

National Geographic celebrates 8 years of environmental advocacy with Earth Day Run 2017

April 23, 2017 marks another of raising the public’s consciousness about environmental issues and health and fitness for National Geographic, which celebrates its eighth straight year of holding Earth Day Run. Presented by the channel and its partners Cherifer Premium and World Wildlife Fund for Nature (WWF), Earth Day Run 2017 aims to continue the tradition of being one of the biggest running events in the country, expecting scores of running enthusiasts and Eco Warriors to register and run for the environment. The event will be held not only in Manila but simultaneously in the cities of Hong Kong, Shanghai, Singapore and Taichung, an initiative that was adopted last year and effectively spread the vision and advocacy of Earth Day Run across Asia.

At Earth Day Run 2017, National Geographic will be celebrating eight years of social awareness through fitness with special program features using the hashtag #8withEDR. With the hopes of mobilizing all the Eco Warriors of previous Earth Day Runs, this year’s event welcomes all previously registered participants with VIP treatment and special loyalty perks to be enjoyed on the day of the run. Participants from previous Earth Day Runs will be given priority placement in front of the starting line at the beginning of the race and can claim their loot bags and finisher shirt at a special express booth. They can also make use of a special warm-up and cool down tent before and after the race to condition themselves and recover in comfort.

This year’s new participants can also join in the celebrations for Earth Day Run’s eighth anniversary by visiting the 8 Years of EDR Gallery at the race village and learning about what the event has accomplished over the years, including the environmental and social initiatives it has benefited with the help of its registered runners. Visitors to the gallery will learn how their participation at Earth Day Run has made a significant impact on certain communities in the Philippines as well as how their actions as individuals can affect the environment.

Earth Day Run 2017 in Manila will be held at the SM Mall of Asia grounds, where participants can join 5K, 10K, 21K and 42K categories. The event encourages and welcomes all types of Eco Warriors to take part, from fun-runners of all ages to the serious marathon runners who regularly compete. This year, Earth Day Run will also be sporting new features for its runners. As a special treat, all race kits will come with LED shoelaces, serving as a badge of pride and as a safety precaution for Eco Warriors running at night or before sunrise. Prizes will also be given to costumed runners who showcase their creativity by coming in their best ensemble made from recycled materials. Finally, to make each Eco Warrior’s voice heard in this run for the Earth, advocacy banners will be hanging above the finish line so that each runner can grab them as they cross to make a shout-out for the environment, keep as a souvenir, and use for all their post-run selfies to amplify the message of acting now to save the environment.

Last year, Earth Day Run participants ran to benefit such causes as saving the Irawaddy dolphins at the Malampaya Sound Research and Conservation Project in Palawan; giving the Earth Hour or “Gift of Life” village in Monreal, Masbate sustainable solutions that reduce carbon footprint; conservation of the Marine Protected Area and coral reef in Apo Reef in Occidental Mindoro; and beefing up reforestation efforts in the Ipo Watershed in Bulacan, which supplies Metro Manila with fresh water. Registered runners at Earth Day Run 2017 will not only experience a fun day of outdoor fitness by joining this year’s event, but will also be doing their part in contributing to National Geographic’s environmental efforts.

“Earth Day Run 2017 will be the biggest version of the race yet, with more expected participants from Manila and four other cities across Asia. We’re also excited to look back on our eight years of environmental advocacy and share and celebrate with our runners the positive change that they helped make possible through the years by joining Earth Day Run. We hope that Earth Day Run 2017 not only brings communities of running enthusiasts together for the common cause of saving the environment but also that it amplifies the important message of doing your own part today to help stop climate change and commit to sustainable solutions to save our beloved planet Earth,” said Charo Espedido, Director and Head of Content and Marketing at FOX Networks Group Philippines.

Interested runners of all ages can join National Geographic’s Earth Day Run 2017 by registering at natgeoearthdayrun.com and from March 1 to April 16, 2017.