Have you been to the newly-opened SPECIALIZED ELITE Store in MOA?

If you haven’t heard yet, yes Specialized is BACK!

After a nine-month absence in the market, the premier bicycle brand is back with a new concept store in SM by the Bay! Labelled as the “Specialized Elite Store”, the shop is definitely a cyclist’s haven!

Read on the below presser and see what I am talking about. Cheers!

PRESS RELEASE:

SPECIALIZED ELITE STORE OPENS IN SM BY THE BAY

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Specialized Philippines, in partnership with Gruppo Innovare Corporation, the authorized and appointed distributor of Specialized Bicycle Components in the Philippines, officially opened the newest Specialized Elite Store on Wednesday, October 17 at the SM by the Bay, Mall of Asia in Pasay City.

Present during the event were the Gruppo Innovare team headed by its Managing Director, Mr. JL Gavino and Sales Director, Mr. Ritchie Santayana, Mr. Gino Abano, Commercial Director of Specialized SESA was also there to grace the event.

“We are proud to be opening the first Specialized Elite Store here at the SM by the Bay, a perfect location as it is a biker’s haven especially in the morning. As Specialized has striven to make the best bikes for riders since 1974, the Philippine riding community can expect the best one-stop bike shop experience the moment they walk in our store.”, said Mr. Santayana.

During the opening, Mr. Abano presented highlights of various Specialized bike products such as the Venge, the fastest road bike, and the Tarmac, the lightest race bike ever made by the brand.

For those who love off-road riding, the store also has the Stumpjumper, the brand’s most versatile trail bike, and the Turbo Levo and Kenevo, a pair of e-mountain bikes built to give riders the power to ride more trails.

The highlight of the day was the special preview of the all-new 2019 Shiv Disc. Guests were given a sneak peek on an actual setup of this limited-edition triathlon specific bike, which promises unprecedented aero design, storage for fuel and hydration to last the whole race, and the most flexible fit. It is the most complete triathlon bike ever made.

“We are very fortunate to be able to present to everyone here today an actual set-up of the all-new 2019 Shiv Disc. This complete tri bike will be available globally as a limited edition product and reservations can be placed until October 31, 2018.”, shared Mr. Abano.

The Specialized Elite Store offers worry-free purchases, and a complete “Specialized experience” through the store’s full scope of services: providing expert advice in choosing the best bike, experiencing the bikes first-hand through their bike test program, bike servicing by trained staff, and the Retül Match and Vantage system, the most technically advanced bike fitting and product matching technology available in the market.

The Specialized Elite Store in SM by the Bay is the first of three Specialized concept stores to open, with Pasig and Maginhawa St. in Quezon City completing the new stores for 2018. All three are known to be bike-friendly areas in the metropolis, and more stores are promised to come throughout the country over the next few years.

For further information, about Specialized in the Philippines, visit https://www.specialized.com/ph/en or like and follow Specialized Philippines on Facebook at https://www.facebook.com/specialized.ph/.

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Mega Tuna Launches #SarapNgTUNAy Campaign with its Newest Mega Barkada

Mega Tuna, the country’s most exciting brand of tuna, in it’s bid to capture a sizeable chunk of the canned tuna market, launched it’s newest campaign aimed to bring their brand of fun and authenticity to the fore.

megatuna

The campaign, dubbed as “SarapNgTUNAY” is a play on the message that says there is nothing more delicious than that of a 100% pure tuna – which is what Mega Tuna is said to be — made of 100% tuna and has no extenders.

The launch of the SarapNgTUNAy campaign allowed media guests to engage in simple yet fun activities such as the ring toss, flatlay picture-taking, video-making and the interesting the “What Mega Tuna Variant Are You?” personality test, while also providing the chance to get to try the various Mega Tuna variants as paired or used in varied dishes such as a nacho or plain toast topping, a meat ball dip and as a pasta flavor.

For me, it was truly a “get-to-know-Mega-Tuna-day”, as it was my first time to try the Mega Tuna. With all honesty, I liked how the hot and spicy and the sweet and spicy variants tasted when I paired the latter with nachos and the former over a plain toast. Judging from how I liked these two, I truly am excited to try at home the spanish style (with hot rice, oh my!) and tuna flakes in oil (sauteed with scrambled eggs might be the bomb!).

The newest ambassadors of the brand were also introduced as the “Mega Barkada” during the launch. They are Deegee Razon, Ronan Domingo, Melissa Gohing, and Baninay Bautista, all of whom will be starring in two webisodes which will come out soon.

Meanwhile, read on the below official presser for more details regarding the campaign. Many thanks to the people of Mega Tuna for having me in this event and for gifting us with cans of the four tuna variants. Cheers!

Mega Barkada vlogs show why authenticity matters
Mega Tuna launches its Sarap ng TUNAy campaign with ambassadors DG Razon, Ronan Domingo, Melissa Gohing and Baninay Bautista

Ronan Domingo,Baninay Bautista, Deegee Razon, Melissa Gohing

For Filipinos, authenticity is always important. It’s honest, pure, and even fun. Authenticity is what brings people together, and it is the force that binds the new Mega Barkada. Made up of Deegee Razon, Ronan Domingo, Melissa Gohing, and Baninay Bautista, the MegaBarkada goes through life with a spirit of adventure and fun, exploring new things and learning from each other, while always staying true to themselves.

Youthful, dynamic, and brimming with fresh ideas, the Mega Barkada are the newest brand ambassadors of Mega Tuna, the country’s most exciting tuna brand. Made of 100% pure tuna, Mega Tuna contains no extenders, offering the delicious taste of tuna that Filipinos love.

To bring their brand of fun and authenticity to more Filipinos, the Mega Barkada will be launching two webisodes, especially made to delight audiences across and beyond the country.

The first webisode is an advice vlog which answers the question “Anong Bes Mega Moves Mo kapag nandyan si crush?” In this vlog, the four pals help each other in catching the attention of their respective crushes, making use of gimmicks and ninja moves to help each other get close to the object of their attention.

The second webisode is a cook-off challenge vlog that pits the MegaBarkada members as they come up with the best tuna meal using pre-selected ingredients. Since Mega Tuna uses premium ingredients without extenders, the Mega Barkada easily whips up flavorful dishes.

Thanks to their partnership with Mega Global, the MegaBarkada says they have become better consumers. Speaking for the group, Baninay says: “Mega has taught us what being authentic is all about. Our togetherness has made us appreciate each other, at parati kaming tunay sa isa’t isa. Ganun din pagdating sa Mega Tuna. I now know that pag pure ang ingredients at walang halong fake, you won’t go wrong with its quality and taste.”

Indeed, with Mega Tuna, you can live life fully without worrying about what you eat. And with 100% tuna, you’ll be sure to only have 100% pure experiences.

Mega Tuna comes in four variants, namely, Mega Tuna Flakes in Oil, Hot and Spicy, Sweet and Spicy, and Spanish-Style. All variants are available in supermarkets nationwide. For more information, please visit the website http://www.megaglobal.com.ph and

Facebook page https://www.facebook.com/megapuretuna/. Sarap ng TUNAy webisodes will also be available on the Facebook for sharing!

Coke Studio Season 2 is all about “Collaborations and Coming Home”

PRESS RELEASE:

Coke Studio Season 2 goes deep to the heart of what we all want: to come home. And to give life to this idea of home, Coke Studio has gathered stellar talents from diverse genres, differing music scenes and backgrounds and even distant (and not so distant) shores to create works that not only reflect our times but could also define them. While the first season gave audiences a very real look into what goes into the production of a song, Season 2 delves more deeply into the back stories of the artists. This year, the format is also tweaked, as Coke Studio ventures out into the studio to let us all in each artist’s journey and yes, sometimes, literally, their very own homes. What is homecoming all about? It’s all about taking the best lessons of all your journeys and letting them all come together. It’s knowing that no matter how far you go, there will always be a place that is your home. It’s about roots. It’s where you’re accepted for who you are. It’s where you’re reunited with what you love. And who you love. That love and freedom gives you the power to voice out your views. To state what you believe in. To simply be listened to. To reignite what your heart desires. To simply be where you grew up. To return to where it all began. To feel, see, hear, and lift your spirits. Every single day. Homecoming is a chance to be all that you want to be, all that you can dream you can be, and to feel that faith that there is still so much more left to do! It’s about bringing out the best in you and being surrounded by those who inspire you.

Coke Studio bridges musical categories and brave artists to come up with collaborations that will break new ground. Moira Dela Torre brings her distinct and deeply felt artistry to this season’s stellar selection. Folk indie band and style rule breakers IV of Spades, bring the sound of now. The power of words is given a new dimension with rapper Quest. Sam Concepcion, who has made forays into theater and movies, returns to his first love: music. AJ Rafael crosses genres and general preconceived notions of music today. Ben&Ben who frames family within the flow of music itself. An exploration of what girl power can really reach is a fun and fresh K-pop but Pinay sensation Kriesha Chu. December Avenue, known for their soulful sound and the many layers in their music, show off the depth of their musical talents. Spoken word pioneer Juan Miguel Severo combines wokeness with wit and word play. The rap prodigy Shanti Dope will wow with his deftness and mad skills. Khalil Ramos reveals his deep affinity for singing and composition. DJ Patty Tiu expands the definition of dance music. And vocal powerhouse KZ Tandingan showcases a more vulnerable and heartfelt part of her artistic journey. There are also some surprises that will wow music lovers of all genres and generations.

The second season of Coke Studio further establishes itself as a hub of Pinoy talent by going beyond our local shores and connecting with Filipino talents of various genres. “We received such an overwhelming response during the first season of Coke Studio PH and this really inspired us to work harder this second season and explore ways to take it further. Last year, Coke Studio became a home for OPM and now we want to continue and strengthen that legacy, making sure that the younger generation and the new lineup of artists can feel the same sense of belonging,” enthuses Stephan Czypionka, Coca-Cola Vice President for Marketing.

And as this generation knows, more than any other in the past, that we all have the same home and same duty to care for that home, our planet Earth, Coca-Cola is going all out to make a big grand gesture on recycling. Along with the announcement of Coke Studio Season 2, Coca-Cola announced an industry-first goal to collect and recycle the equivalent of every bottle it sells by 2030, in line with the Company’s vision of a World Without Waste. At all Coke Studio events, all teens are encouraged to deposit their PET bottles in designated recycling bins. The Coke Studio TuneCycle, a stationary bicycle that grinds recyclable PET bottles will also be a part of all Coke Studio events; this will give a second life to the recyclable PET bottles and turn them to new materials.

Coke Studio emphasizes divergent musical acts coming together, and all these environmental initiatives are also programs for consumers and the company to come together. Every collaboration goes to the heart of connection, which is really what music is all about. When time and talent are given a free space to come together and just connect, the works brim with magic. Coke and music have always been deeply and constantly connected, to provide moments of fun and high spirits. Iconic jingles and unforgettable campaigns have, time and time again, captured the dynamic energy and infectious optimism of being young, being with friends and just being yourself. With Coke Studio Season 2, that special buzz and the undeniable electric wonder that only music can bring comes alive again.

Catch them every Sunday at 11:15am before ASAP on ABS-CBN.

Carlos, Bayking emerges as PH bet to the WTA Future Stars tournament

Cebuana Lhuillier Girls’ Tennis Challenge winners, Bliss Bayking and Macie Carlos, are flanked by (from left) Cebuana Lhuillier assistant vice president and corporate communications division head Richard Villaseran, UTP board member Gerard Madronilla, Cebuana Lhuillier president and CEO Jean Henri Lhuillier, and UTP general manager Jackie Tomacruz.

Top-ranked junior tennis players Macie Carlos and Bliss Bayking have earned the opportunity to represent the country in the WTA Future Stars Tournament in Singapore, after clinching victories in the finals of the Cebuana Lhuillier Girls’ Tennis Challenge Under 14 and Under 16 Qualifying Tournament at the Makati Sports Club in Makati City.

Showing their winning forms, Carlos completely dominated Mica Emana, 6-1, 6-2, while Bayking outclassed Justine Maneja, 6-4, 6-1, to win their first 14-under and 16-under titles in the tournament sanctioned by Unified Tennis Philippines (UTP) and sponsored by Malayan Insurance, Dunlop and the Makati Sports Club.

“I would like to congratulate all the participants for playing in this tournament, most especially to the two winners who will be going to Singapore to play in the WTA Future Stars Tournament. This competition has brought out the best in you. I wish you both good luck and hope you will continue to learn from this experience as you make our country proud,” said Jean Henri Lhuillier, UTP president and Cebuana Lhuillier president and CEO.

The top-ranked Carlos easily disposed of 2nd ranked Julia Ignacio, 6-1, 6-2, while Emana overcame third-seeded Tiffany Nocos, 6-3, 7-6(8) to arrange the 14-under finals duel. 2nd seed Bayking ousted top seed Rovie Baulete, 6-3, 6-2, while Maneja held off Minette Bentillo, 6-4, 6-3, in the 16-under semi-finals.

Carlos and Bayking will compete against other top junior players from across the Asia Pacific region in the WTA Future Stars Tournament to be held from October 15 to 22 at the Singapore Indoor Stadium.

Fiery Matches seen in the Cebuana Lhuillier Girls’ Tennis Challenge Finals

Tomorrow’s Cebuana Lhuillier WTA Future Stars tournament is seen to be composed of fierce games judging from the results of the recently-held qualifying games.

Check out the below press release for a preview of how the match-ups will result in challenging final games.

PRESS RELEASE:

Carlos, Maneja dominate foes in Cebuana Lhuillier WTA Future Stars qualifier

Junior tennis players Macie Carlos and Justine Maneja posted three straight wins to remain unbeaten in the Cebuana Lhuillier Girls’ Tennis Challenge Under 14 and Under 16 Qualifying Tournament at the Makati Sports Club in Makati City.

Sanctioned by Unified Tennis Philippines (UTP), the competition serves as a qualifier for the Women’s Tennis Association Future Stars Finals in Singapore in October.

Carlos dominated Corazon Lambonao, 6-2, 6-2, on opening day and made easy back-to-back wins against Tennielle Madis and Mica Emana with similar 6-1, 6-1 finishes to stay on top of group one of the 14-under category at the end of the elimination round.

Maneja quickly demolished Shedel Gica, 6-3, 6-0, and Anna De Myer, 6-0, 6-2, before upsetting top seed Rovie Baulete, 6-3, 7-6(3), to earn top spot in group one of the 16-under category in the tournament sponsored by Malayan Insurance, Dunlop and the Makati Sports Club.

“The second day of the tennis challenge showed that the girls have the grit to compete in the WTA Future Stars tournament. The games today brought out the best among the best and I am looking forward to fiery matches in the finals,” said Jean Henri Lhuillier, Unified Tennis Philippines president and Cebuana Lhuillier president and CEO.

Baulete also made back-to-back wins at the expense of De Myer, 6-4, 6-7(4), 10-2, and Gica, 6-1, 7-6(3) before losing to Maneja while Emana made a pair of wins against Madis, 6-2, 3-6, 11-9, and Lambonao, 6-3, 6-0, before yielding to Carlos.

Carlos, Emana, Maneja and Baulete await their group two challengers in the cross-over semifinals as elimination games were still being played as of press time.

Macie Carlos and Justine Maneja show their intensity and winning form during the elimination round matches.

Get Set for the First Ever Hello Kitty Run Manila

Three years after it was first launched in Singapore and after its successful stints in major cities in Asia such as Japan, Taiwan, Malaysia, Vietnam, Thailand and Indonesia the world’s most famous feline is bringing her Hello Kitty fun run in Manila!

Happening on October 21 at the SM MOA Complex, the first ever Hello Kitty Run Manila is a themed 5km fun run that promises to inspire love and share happiness with everyone.

Check out the run details below. See you at the starting line!

HELLO KITTY RUN MANILA 2017
OCTOBER 21, 2017
5:00AM – 11:00AM
SM MOA COMPLEX
http://www.hellokittyrunph.com/

TICKET CATEGORIES:

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REGISTRATION DETAILS:

ONLINE: http://www.hellokittyrunph.com

ONSITE:

OTHER REGISTRATION OPTIONS:

RACE KIT INCLUSIONS:

SHIRT SIZING CHART:


RACE KIT PICK-UP DAY:

5KM RUN ROUTE:

PRESS RELEASE:

Hi there, Hello Kitty fans! Are you ready to spread love and have fun with Hello Kitty? After visiting Japan, Taiwan, Singapore, Malaysia, Vietnam, Thailand and Indonesia, Hello Kitty is coming to the Philippines through the first ever Hello Kitty Run Manila 2017 happening on October 21, 2017! Let’s have fun with family and friends with the fun run’s theme, “Link Love Together!”

Our beloved Hello Kitty will inspire love and share happiness with everyone in the 5km fun run at the SM By the Bay, SM MOA Complex. To show her excitement to meet all participants, she prepared an exclusive edition Hello Kitty Run Manila 2017 race kit consisting of themed race tee and race bib, with lots of special gifts from sponsors, all in a very cute exclusive Hello Kitty Run Manila 2017 drawstring bag! Everyone who will cross the finish line will also receive a very cute special edition Hello Kitty Run finisher’s medal for their effort!

Hello Kitty herself will meet-and-greet friends and fans at a special stage program during the event! There will also be lots of activities and booths where you can get exclusive and limited edition souvenirs and merchandise.

Early bird tickets has been selling from July 1 until August 15; Standard tickets from August 16 to September 15; and Last minute tickets from September 16 to October 15. Register now at http://www.hellokittyrunph.com !

Hello Kitty Run Manila 2017 is organized by Tokyo Gets Ltd and Ten:22 Business Solutions in partnership with CHERIFER Syrup, along with its official venue partner, SM By the Bay, official media partners; ETC and 2nd Avenue, Manila Bulletin, Philippine Star, Business Mirror and Otaku Asia, major partners Pocari Sweat and Crystal Clear, Toy Kingdom, Skin White, Rizal Park Hotel, Golden Phoenix Hotel, Pascual Creamy Delight, Skechers, Devant, and marketing partners Salonpas, Acer, Banana Peel, Fujifilm Instax, Softex and Healthy Innovations. This event is supported by JLOP (Japan’s Ministry of Economy and Industry, Contents Division).

Let’s LINK LOVE TOGETHER at HELLO KITTY RUN MANILA 2017!

Hana Shampoo’s Soft and Smooth Line Relaunched

I was at this afternoon’s relaunch of the Hana Shampoo, a Japanese shampoo brand being distributed by top FMCG company, Peerless Marketing and I am honestly excited to use the three new fragrances from their soft and smooth line. If the scent is a preview of what the shampoo will do to my hair, then I am definitely convinced!

Read on the below presser and watch the brand’s newest TV ad featuring Marian Rivera and get to know what I am referring to. 🙂

PRESS RELEASE:

NEW DAY, NEW HANA SHAMPOO

In just a day, a number of different things can happen, whether it’s things like the weather and traffic, or to things we’re able to control like one’s plans and one’s appearance. There’s one thing though we Filipinas wish could have full control of –- and that’s soft and fragrant hair, all day, everyday.

New Hana Soft & Smooth Shampoo delivers just that even after a long and eventful day. With natural moisturizers and fresh new fragrances, Hana is able to keep one’s hair looking and smelling like it’s freshly washed all day – parang bagong shampoo – which is an ideal every Filipina wishes for as they go through their day. With such effortlessly manageable and fragrant hair, even in the midst of a busy day, you can still look and feel your best no matter the situation.

Figuratively a new day has come as well for Hana Shampoo, with its relaunched line of Soft and Smooth variants available in three wonderful fragrances — Pink Roses and Berries, Spring Flowers and Apples, and Garden Blooms and Lychees. Hana combines the alluring fragrance of flowers and the freshness of fruits in each of those variants, guaranteed to provide long-lasting fragrance on hair all day. Moreover, each bottle now comes with artistically rendered designs meant to visualize the wonderful nature-inspired fragrance notes one can enjoy upon each use of Hana shampoo.

The new Hana Shampoo TV commercial features the always beautiful Marian Rivera, who has bloomed even more as a wife and mother. In the commercial, she turns heads as she walks the streets from daytime to evening. Just like all other Filipinas, everyday she is exposed to the sun, heat and pollution but with her soft, fragrant and lovely hair, passers-by can’t help themselves but be drawn to her effortless beauty and hair that’s parang bagong shampoo always.