Aftershokz Headphones now in the PH

aftershokz copy

Digital Walker, the country’s largest retailer of premium gadgets and accessories, has finally brought here in the Philippines the Aftershokz brand of headphones. The product was formally launched with a fun run at the BGC last August 30.

AfterShokz is touted to be the safest headphones for outdoor fitness. It is wireless and open-ear, placed on your cheekbones, just in front of your ears. This leaves your ear canals open, allowing you to remain alert and aware of ambient sounds while you enjoy your music. 

This is made possible by what they call the bone conduction technology which transmits audio waves to the inner ears through the skull, bypassing the eardrums completely.

Its headphones promise to deliver the ultimate level of comfort and situational awareness, without compromising on premium sound, making it perfect for runners, cyclists, hikers, and outdoor enthusiasts. 

Moreso, its Bluetooth® connectivity gives you the ability to be free of wires and make and receive phone calls. 

Who says music and outdoor sports can’t come together? Check out these two products from this line and see which appeals to you. 

Aftershokz Trekz Titanium (Php5,690)

Won the CES Innovations Award and Red Dot Award for its outstanding design and engineering. The backbone of the industrial design is a premium titanium frame, an element chosen not only for its strength and durability but also for its infinite flexibility.

AfterShokz Trekz Air (Php8,590)

The next generation in bone conduction technology and the brand’s lightest headphones, which delivers comfort and sound quality at the same time. Inspired by the demands of elite and aspiring athletes, the Trekz Air is 20% lighter than Trekz Titanium, weighing just 1.06oz.

Both headphones feature:

 

  • OpenFit™ – Promising uncompromised situational awareness and extended comfort in a revolutionary open ear design. That means you can tune in to your music or a call without tuning out the world around you—vital for staying safe and alert as you move through the day. Its full titanium wraparound design provides infinite flexibility, a secure fit, and the ultimate level of comfort that can withstand the most rigorous of activities.
  • PremiumPitch+™ Sound – Bone conduction audio has earned its bad reputation due to a blend of natural sound leakage and weak bass. PremiumPitch+™ technology optimizes the sound and includes additional features like LeakSlayer™ technology, which ensures music is directed exactly where it should be.
  • Titanium Frame: The backbone of the industrial design is a premium titanium frame, an element chosen not only for its strength and durability, but also for its infinite flexibility, which will deliver maximum comfort, portability, and the very best sound.
  • Sweat Resistant: Built to power through daily sweat sessions and wicked weather. IP55 rated to repel sweat, moisture and dust.
  • Six Hours of Music and Calls: A single charge will reliably deliver six hours of music play and talk time. You can charge fully in 1.5 hours, but a quick 15-minute charge provides enough boost to get you through a long workout or marathon call.
  • Noise Canceling Mics: Precisely placed dual noise-cancelling microphones exclude surrounding noise, effectively enhancing speech.
  • Voice Prompts: Audrey Says™ seamlessly guide you through power, pair, play and talk, and everything in between.

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Coke Studio PH returns for season 2 via the Coke Studio Homecoming

Remember when Coca-Cola launched the first ever Coke Studio in the Philippines last year? It was meant to entice the young Filipino’s love for Original Filipino Music and thereby empower them in the process. It was such a hit that this year, Coca-Cola decided to come together with music once again and bring back Coke Studio PH for its second season!

This year’s edition, dubbed as the Coke Studio Homecoming, presents an awesome line-up of Filipino singers and bands who are set to feature collaborations and unique music renditions.

13 of 14 Season 2 artists were present at the launch at the World Trade Center. They are funk-rock band IV of Spades, spoken word artist Juan Miguel Severo, rapper Shanti Dope, hip-hop and R&B artist Quest, Filipina K-Pop sensation Kriesha Chu, singer-songwriter Moira Dela Torre, Fil-Am acoustic/pop singer and YouTube personality AJ Rafael, DJ Patty Tiu, alternative/indie band December Avenue, 22-year-old actor/singer Khalil Ramos, all-around performer Sam Concepcion, multi-awarded singer KZ Tandingan and nine-piece Filipino folk-pop band Ben&Ben! Artist #14 was not revealed then as this will be season 2’s surprise artist. 

If you are one who loves music and digs OPM, do watch Coke Studio Homecoming every Sunday, right before ASAP at ABS-CBN. The show premieres tomorrow, September 16 (Sunday), with its first ever artist collaboration – IV of Spades will finally meet their wildcard – Shanti Dope! 

For more details, read below for the official presser.

Finding home with music and a bottle of Coke
Coke Studio returns with an amazing line up of local and international artists

There are many things that make us feel at home – laughing and spending quality time with our favorite people, munching on our go-to comfort food along with a refreshing drink, or even listening to a song that brings back precious memories.

When we return to where we feel valued and accepted, when we’re reunited with the things and the people we love, when we look gratefully at our past experiences both good and bad, and when we remember the passions that inspire us, we come home.

These unique instances are our own moments of homecoming. When we recall a special moment, the memory comes with a tune that was playing in the background, a lyric that stood out, a beat that fit the mood, and sometimes even a Coke in hand.

With the perfect jam playing and a bottle of Coca-Cola, simple moments with our friends and family become more fun, more memorable and more uplifting.

Now, music and Coca-Cola come together once more to give young music lovers and Original Pinoy Music (OPM) artists a new home at Coke Studio Homecoming.

In line with the Company’s thrust to empower the youth, Coca-Cola tapped into young Filipinos’ love for music through Coke Studio PH in 2017. Coke Studio PH became a haven where the diversity of OPM was celebrated.

This year, Coca-Cola connects to Filipino teens once again as Coke Studio PH returns to make them feel at home with the familiar sounds of OPM, giving them an avenue to show their love and support for local music.

For its second season, Coke Studio PH also further establishes itself as a hub of Pinoy talent, as it introduces a stellar lineup of local and international Filipino artists across various genres.

While the previous season brought together veteran artists and budding musicians, Coke Studio Homecoming calls Filipino artists who have shared their talents to the world to return to their roots and bridges them with homegrown talents who have yet to stand on the international stage.

From this colorful mix of talented Filipino singers and bands, Coke Studio Homecoming will feature groundbreaking, new collaborations between artists, as well as unique renditions of their original songs.

Coke Ambassadors will also find their way back home this season, as Coke Studio Homecoming features familiar faces, including the brand’s most memorable endorsers and Coke Studio artists from the first season.

“We received such an overwhelming response during the first season of Coke Studio PH and this really inspired us to work harder this second season and explore ways to take it further. Last year, Coke Studio became a home for OPM and now we want to continue and strengthen that legacy, making sure that the younger generation and the new lineup of artists can feel that same sense of belonging,” said Stephan Czypionka, Coca-Cola Philippines Vice President for Marketing.

While uniting teens through music, Coca-Cola takes it a step further by enabling them to do their part for a greater cause. This year, Coca-Cola announced an industry-first goal to collect and recycle the equivalent of every bottle or can it sells globally by 2030—a goal in line with the Company’s vision of a World Without Waste. This is why during all Coke Studio events, Coca-Cola encourages teens to deposit their PET bottles in designated recycling bins. The Coke Studio TuneCycle, a stationary bicycle that also grinds PET bottles, will also be a staple in Coke Studio events. These ground PET bottles will later on be turned into eco-bricks.

There’s plenty more in store so stay tuned and let the sounds of OPM call you home!

Baseus invites you to #GoWireless with its latest product line

Premium digital accessories brand, Baseus, recently launched its newest addition to its growing family, the #GoWireless line of wireless chargers. The products were unveiled to media, bloggers and influencers at the launch held in Makati a few weeks ago, and I am happy to share with you the official release/product brief of each of the four products.

Read on! Baseus’ #GoWireless products are all available at Baseus stores in Bonifacio High Street, Trinoma, SM Southmall, SM Fairview, and UP Town Center; and OMG stores in Robinsons Ermita, Ayala Malls Feliz, Festive Walk Mall Iloilo, and SM Cagayan De Oro. For more information, go to http://www.baseus.com/.

#GoWireless with Baseus
Introducing the latest in wireless charging that enhances user experience

Derived from the term “Based on Users,” Baseus products are made with the needs of its users in mind. This August 29 at Le Petit Souffle, Century City Mall, get ready to go wireless with the launch of the newest addition to the Baseus family: the #GoWireless line.

Enjoy the advantages of fast charging for your mobile devices without the hassle of untangling cables and looking for a plug outlet. Here are four products from the line:

Baseus 1+1 Wireless Charger Backpack Power Bank 5000mAh (Php2,490) has the unique design of a wireless charger power bank with magnetic PU case that is shockproof and anti-scratch, ideal for daily use with your iPhone X. The magnetic case tightly secures your charger to your phone, which adds more that 150% extra power! Both battery pack and case can be charged wirelessly. Designed with a four LED lights to indicate the power level and charging status, and a foldable kickback stand so you can watch videos hands-free. Attach your iPhone lightning headphones to enjoy music or make a call; or use your lightning cable (not included) to sync data, while you charge.

Baseus Bracket Wireless Powerbank 8000mAh (Php1,590) is a small and lightweight wireless charging pad and power bank in one. Sleek and fashionable, it features a stylish full-screen digital display. It supports 5W wireless charging and has a USB dual output so you can charge three devices at once—the one on the charging pad and two attached via USB cable. There is also a convenient pullout stand to hold your phone upright.

Baseus Wireless Charger Gravity Car Mount (Php1,490) allows you to charge conveniently as it rests on the mount attached to the dashboard air vent. The mount’s built-in intelligent clip automatically adjusts to the phone’s required current, with a charger output of 5V/2A, 9V/1.7A. Compatible with most Qi-enabled wireless charging phones 4.0-6.5 inches wide, its gravity feature allows you to lock and remove your phone with a one hand motion and can hold your phone securely so you can use it for navigation while you drive. 

Baseus Simple Wireless Charger (Php1,190) does away with the need to plug a cord into an outlet. Simply place devices on this charger plate to charge them wirelessly. With its ultra-thin, compact, and lightweight design, it features transparent tempered glass surface, high-technology chips, and visible circuits for a more secure and visible charging process. It has DC 5V and 9V input voltage, make the charging pad more universal. Once the battery is fully charged, the device will automatically sleep, preventing overcharging. Its upgraded temperature control keeps the temperature low while charging, while its internal magnetic isolation sheet helps to ensure that there is no harm to human health. This wireless charger is directly compatible with built-in wireless charging receiver smartphones.

Ayala opens Vermosa Sports Hub to PATAFA as new training ground

Ayala Corporation officially welcomed the Philippine Athletics Track and Field Association (PATAFA) to its new home, the world-class Vermosa Sports Hub in Imus, Cavite. This was made possible through the partnership that was forged between the Ayala Corporation, owners of the Vermosa Sports Hub and the PATAFA when the former became the title sponsor of the recently-concluded Ayala Philippine Athletics Championships in Ilagan, Isabela.

Under this agreement, PATAFA athletes will enjoy unlimited access to the internationally-certified facilities and equipment available at the sports hub. This is a very timely boost to the athlete’s training as they prepare to compete in the upcoming Southeast Asian Games.

To know more about the details of this great news, please read on the official PR below:

PRESS RELEASE:

Ayala backs national track athletes

No. 1! PATAFA Athletes and Ayala Executives were all present during the launch. From L-R: Reizel Buenaventura, Edgardo Alejan, Sharon Marcial – General Manager, Healthy Family Purified Water of Manila Water, Jay Teodoro – Vermosa (Ayala Land Estate Head, John Philip Orbeta – Ayala Corporation Managing Director, Philip Juico – PATAFA President, Marestella Sunang, Rosie Villarito and Mervin Guarte

Ayala Corporation (Ayala) has reaffirmed its support to the development and training of the country’s national track and field athletes, giving them access to the facilities of its newly opened Vermosa Sports Hub in Imus, Cavite.
Ayala had recently linked up with the Philippine Athletics Track and Field Association (PATAFA) and served as title sponsor of the just-concluded Ayala Philippine Athletics Championships in Ilagan, Isabela.

“We believe in our national athletes’ potential to inspire, drive and instill collective nationalism through sports,” said Ayala’s John Philip Orbeta. “One of the biggest gaps is an internationally certified athletics facility which the Vermosa Sports Hub provides as a means to improve their performance and competitiveness.”

At PATAFA’s new official home, athletes will train in the only International Association of Athletics Federation (IAAF) certified track & field oval in the Philippines with specifications and standards equivalent to those they will compete with internationally. Aside from the existing oval and Olympic- sized pool, upon completion of the Sports Hub’s first phase, PATAFA will also have access to the 600-square meter Sante Fitness Lab, a first-of-its- kind combination of facilities in the country, which will feature a strength and conditioning fitness facility, sports rehab areas, a Sports Science Laboratory, a dance studio, a spinning class area, bike shop and services, a nutrition and fitness café, VO2 max/lactate testing, plus conference and lecture rooms. Future plans include a provision for a 3,000 seat multi- purpose indoor sports arena.

Manila Water Company, Inc., through its subsidiary Manila Water Total Solutions (MWTS), will also be supporting this project with Ayala through a hydration sponsorship of Healthy Family Purified Water to the PATAFA athletes. Healthy Family will be supplying 4,000 bottles monthly of its 500ml variant to PATAFA for the duration of their training at Vermosa.
As advocates of environmental sustainability, MWTS will also be working together with PATAFA on a program called “Toka ng PATAFA”. This program is an advocacy on environmental stewardship and responsible consumerism that helps promote the value of waste segregation through the recovery of used PET (polyethylene) bottles. This is an initiative to be spearheaded by our athletes as champions for health and wellness, as well as, staunch partners for the environment.

Ayala will provide financial support to facilitate and strengthen PATAFA’s recruitment and training programs.

“Ayala’s support will help the athletes train better, perform better and hopefully bring more medals and recognition for the country,” said PATAFA President Philip Juico.

The eagerness to help improve the skills and international ranking of our national athletes has spurred the Ayala Group to do its part in helping Filipino athletes achieve excellence in their respective sports and succeed in various international competitions.

To learn more visit http://www.ayala.com.ph

REGISTER NOW for Filinvest City’s Endurance Weekend 2018

The 6th edition of Filinvest City’s annual MTB race event, the Endurance Weekend is set to be held on July 7 and 8. Registration is now open so you better not miss it!

See below for the pertinent details. Cheers!

ENDURANCE WEEKEND 2018
July 7 -8. 2018
Pacific Rim, Filinvest City, Alabang
http://www.filinvestcity.com

RACE CATEGORIES:

RACE FEES:

REGISTRATION DETAILS:
Registration is online via https://reg.goorahna.com/#/event/endurance-weekend-2018
Payments can be made via credit card, bank transfer or in authorized payment centers.

AUTHORIZED PAYMENT CENTERS:

RACE INCLUSIONS:

  • race bib
  • race jersey
  • finisher’s medal

RACE SCHEDULE:

PRIZES:

Special prizes for all NON ELITE Age Category Placers will be given away by MOB.

MOB will also raffle off a brand new bike!

CYCLING RAAMPAGE now in the Philippines! REGISTER NOW!

The world’s toughest bike race, Race Across America (RAAM), can now be experienced by athletes and cycling enthusiasts from the Philippines and Asia through its first official Southeast Asian qualifier – the RAAMpage!

RAAMpage is a race in time trial format which will be held on July 28, 2018 at the Clark Freeport Zone, Pampanga. Take a pick from the 6, 12 or 24 hour categories and register now via http://www.cyclingraampage.com.

Check out the details:

CYCLING RAAMPAGE
Southeast Asia RAAM Qualifier
July 28, 2018
The Villages at Global Clark
24/12/6-hour TIME TRIAL RACE over a 33 kilometre loop
http://www.cyclingraampage.com

RACE CATEGORIES:

REGISTRATION SITE: https://register.raceyaya.com/events/cycling-raampage-2018

REGISTRATION FEES:

RACE SCHEDULE:

RACE COURSE:

PRESS RELEASE:

RAAMpage Cycling: Registration for Race Across America Qualifier in the Philippines now open

Do Filipino athletes have what it takes to take on what is known as the world’s toughest bike race? Race Across America (RAAM) is considered by many to be the most challenging of bike races globally because of its gruelling format – non-stop cycling across 12 states. This July 28, 2018, all athletes and cycling enthusiasts from the Philippines and Asia are welcome to experience RAAM through RAAMpage – the first official Southeast Asian qualifier for RAAM. Registration and sign-ups are now open and can be reached via http://www.cyclingraampage.com.

As a qualifier recognized and approved by Race Across America, RAAMpage will be embodying the format of RAAM via a time trial race. The difference; however is that RAAMpage will have 6, 12 and 24 hour time trials to make the race friendlier to athletes and cyclists of all levels. Team David’s Salon, the team behind RAAMpage, wanted to ensure that all cycling enthusiasts would have the opportunity to experience RAAM on the level that they are comfortable with.

“We are extremely excited that Race Across America has recognized our capability – both as athletes and hosts – to put up the first official qualifier in Southeast Asia. We know that RAAM is on the bucket list of many cyclists and we are thrilled to be bringing that experience here and who knows – we may have race finishers who will actually join RAAM” says Carmela Pearson,

head of RAAMpage and herself, a second place mixed-relay finisher in Race Across America in 2017.

David Charlton, owner of Team David’s Salon believes that not only will RAAMpage be a great opportunity to showcase how the Philippines can organize world-class athletic events, he also knows that the Filipino athlete is more than capable of taking on RAAM “I myself was with Carmela and our awesome team of four and we actually placed in the world’s toughest bike race! Imagine when we open this experience to even more Filipino athletes” he concludes.

RAAMPage will be held on July 28, 2018 at The Villages in Clark Freeport Zone, Pampanga. For interested participants and more information on RAAMpage, visit http://www.facebook.com/cyclingraampageph and http://www.cyclingraampage.com

Congratulations to SUMMIT NATURAL DRINKING WATER! Plus – Know the Truths vs Myths about Energy Drinks

Cheers to Summit Natural Drinking Water for taking the #1 spot in the Mineral and Purified Segment of Packaged Water! Read on the below official press release for the details. 🙂

Meanwhile, sister-brand Cobra Energy Drink just released a truth vs. myths about energy drinks. You can find the official release below as well.

PRESS RELEASE:

Summit Natural Drinking Water Takes Number One Spot
in Mineral and Purified Segment of Packaged Water

Manila, Philippines— Summit Natural Drinking Water is now the country’s no.1 brand for the mineral and purified segment of packaged water on Nielsen’s annualized period covering March 2017-February 2018*.

This only proves that Summit, a product of the country’s major player in beverage and industrial packaging industry Asia Brewery Inc.’s, is the ultimate hydration partner for the Filipinos who always Thirst For More out of life. The drink-of-choice of the active lifestyle seekers continues to provide quality natural drinking water that undergoes strict testing protocol to ensure that every bottle contains nothing short of optimum hydration.

For years, Summit has not only contributed quality bottled drinking water, it has also been instrumental in honing young, aspiring athletes.

It is one of the most trusted packaged water brands by athletes because it boosts concentration and athletic edge by upping the hydration level. In fact, in support of the country’s most promising sportspersons, it is the official bottled water of the Philippine National Athletes.

Every bottle of Summit contains the right amount of minerals and bicarbonates that boost the body’s hydration level for better performance. So get ready for your next adventure with Summit Natural Drinking Water, the brand that keeps you hydrated to take on new challenges and enables you to #ThirstForMore out of life!

 
*For the periods covering March 2017 to February 2018 in Supermarkets, Groceries and Convenience Stores

For more information, visit http://www.facebook.com/pg/SummitNaturalDrinkingWater.

PRESS RELEASE:

The Truth About Energy Drinks: Truth vs Myth Exposed

(Manila, Philippines) The road to the education of energy drink consumption has been a long-standing battle of proving facts from fiction. With today’s lifestyle pace further progressing, keeping up with the demands to fulfill more in a day becomes more and more time and energy consuming. The emergence of energy drink has given active and lifestyle people a lifeline to get more things done. And if there is one truth about energy drink is that you can control what you consume, and knowing the truths versus the fictions will allow you to maximize its benefits when you need it most.

Truth vs Myth about Energy Drinks

#1: Energy drinks containing high levels of caffeine

MYTH. A 240ml bottle of the leading energy drink contains about 90mg of caffeine, in which compared to a medium or large-sized brewed coffee that has 3x more caffeine content confirms this is a myth. But more than the wake-up buzz, Energy drinks also have added ingredients such as B-vitamins, Ginseng, and Inositol which also help further boost your energy and mental alertness.

It is always best to check the back label of the product to give guidance for you to track how much caffeine an energy drink contains.

#2: Energy drinks are also sports drinks

TRUTH and MYTH. While there is no difference between Sports drinks and Energy drinks, it is more correct to say that Energy drinks can be used as sports drinks. They are both categorized as water based flavored drinks which may or may not contain electrolytes, vitamins and other nutrients. The ingredients energy drinks provide are intended to enhance physical performance especially before workout as it keeps you more stimulated for exercise. However, one should keep in mind that energy drinks are diuretics because of the caffeine content, which is why it’s important to partner this with continuous drinking of water.

#3: Energy drinks are not for children or people with caffeine sensitivities

TRUTH. As caffeine being the key ingredient found in energy drinks, thus the effects on sleeping habits, moods, and even appetite may be experienced. Similarly on how we keep our children away from coffee and sodas, drinking energy drink is also not recommended for them. There are also high caution given to people with caffeine sensitivity, and most especially pregnant women as this may affect the fetus development.

#4: Energy drinks cause palpitations and difficulty in breathing

MYTH AND TRUTH. The main bad reputation of energy drink derives from the issue of experiencing heavy palpitations that may bring about breathing difficulties. As we’ve established, caffeine is present in most of what we consume: energy drinks, sodas, teas, and even chocolates and nuts. People who are not used to consuming this ingredient, or at the very least, people who do not drink coffee, will have higher chances of experiencing the effects. Let it be known that it is not because the ingredient is not safe for the body, but solely because the body adjusts to this added stimulant.

#5: Energy drinks are not regulated

MYTH. The leading energy drink in the country has been in the market since 2006, and for more than a decade, it has continuously passed the strictest standards of the Food and Drug Administration (FDA). The key ingredients inside an energy drink are also the same ingredients that are present in the food we consume daily. Thus, with this regulation, Cobra, as the no.1 energy drink, is approved to be widely available in the Philippines.

As the leader of the pact, Cobra Energy Drink vows to educate the market by sharing information about energy drink ingredients and proper consumption habits; proving that after all, you are in control of your own energy.

Energy drink enables one to power through various day-to-day activities, from mid to high-level energy requirement. Cobra delivers both physical performance and mental alertness made for people who push productivity to the next level. What’s more is that it is also a more refreshing flavorful drink that also has performance-boosting ingredients.

What’s inside every Cobra Energy Drink?

Cobra Energy Drink contains safe levels of caffeine, and sugar as safe stimulants for instant energy boost and increased mental alertness. It also contains high-quality B-vitamins that help the body get more energy from the food that you eat.

Added ingredients are Taurine, which is an amino acid that aids the body’s metabolic process and known to have antioxidant properties; it also contains Ginseng to boost memory, concentration, and performances; and Inositol that aids in nerve functions.

Cobra being the no.1 energy drink in the country continues its efforts in providing truths about energy drinks. This gives people more knowledge on how energy drink plays a role in their active and busy lifestyles – and an understanding that if we take charge and stay informed, we have the power to control our energy.