All Set – Under Armour’s 2nd Annual TEST OF WILL Event

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Are you ready for the test? Test of Will 2017, this year’s edition of the annual Asia-wide fitness challenge from Under Armour is all set! The Philippine edition, in fact, is already scheduled to be held on March 25-26 at the Glorietta Mall in Makati City.

This challenge,  which is said to celebrate human performance, functional fitness and training lifestyle, is open for free to those who are interested to join, provided that he or she is a 21 years old or older resident of the country where the Test of Will competition is being held.

This year’s edition comes from the heels of the highly-successful inaugural Test of Will event last year which saw participants push the outer limits of strength, endurance and determination as they tested themselves against their peers and the best athletes in Asia. This year’s challenge will bring to the fore new features such as the holding of various boot camps and “Armour@” fitness series.

For the Philippine challenge/heat, participants will be competing in a 4-minute challenge composed of 4 exercises of 60 seconds each. Points will then be scored for the number of repetitions completed within the time allotment.

At the end of the challenge, the top 3 highest scoring men and top 3 highest scoring women will be awarded the chance to represent the Philippines in the Test of Will FINALS which will be held in Kuala Lumpur, Malaysia. This final competition will see contenders from Indonesia, Malaysia, Philippines, Thailand, Brunei and Singapore vie for the honor of being the 2017 champions of the Under Armour Test of Will challenge.

Do you feel you can be Philippines deserving representative? Read more about the Test of Will on the below official presser. 

Cheers!

PRESS RELEASE:

Under Armour searches for new batch of Pinoy representatives for second-annual ‘Test of Will’

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MANILA, PHILIPPINES – Under Armour , the leading developer, marketer, and distributor of branded performance apparel, footwear, equipment, and connected fitness platforms, will hold its second installment of the Southeast Asia-wide fitness challenge dubbed “Test of Will” this summer.

The inaugural Test of Will had a successful and promising turnout last year, with two Filipino athletes Zoe Pond-McPherson and Noelle Wenceslao emerging victorious in the exciting and heart-pumping competition.

In search of a new batch to don the Philippine colors on the thrilling Test of Will stage, Under Armour will hold a national heat at the Glorietta Activity Center in Makati City on the 25th and 26th of March 2017.

Pushing the outer limits of strength and endurance, will-driven Pinoys ( 21yrs old and above ) will have to compete in a four-minute intense course that requires them to complete 60 seconds of four exercises such as burpees, one-arm thrusters, TRX row and sandbag throw.

Top male and female will get the opportunity to represent the Philippines in the Test of Will final round, which is set to take place in Kuala Lumpur, Malaysia this coming 6th of May.

Aside from the Philippines, countries like Singapore, Malaysia, Thailand, Brunei and Indonesia will also be hosting their own qualifiers.

A total of 12 competitors from the six aforementioned nations will go head-to-head inside the highly-touted structure, which contains different fitness zones with calisthenic exercises.

A cash prize of $2,500 and Under Armour gears await the overall winner of the second-annual Test of Will.

Registration for Test of Will 2017 is now open. Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for updates as well as Facebook at http://www.facebook.com/underarmoursea.

Watch out also for the Armour@ the fort starting Feb 11 , Armour @ Greenbelt on March 4 and Armour @ Magnolia on Feb 25 for the pre-activations events we have in preparation of the said Regional challenge, Test of Will.

Happy 20th Anniversary MIZUNO WAVE RIDER!

Mizuno has done it again – prove that it is always true to its “Never Settle” manifesto, that is! For 20 years, it has been said that the company has worked tirelessly to develop the Wave Rider model – incorporating both big and small improvements in material, design and technology, to make it one of the best running shoes in the market and to become the runner’s choice that it is today.

I am just so glad to have been able to experience this continuous history and legacy by being a proud owner of different versions of a Mizuno Wave Rider pair!

thank you so much Mizuno for my very own pair, I love it!

thank you so much Mizuno for my very own pair, I love it!

Now for its 20th anniversary, let us look back to the evolution of the Wave Rider and check to see its latest version, the model that packs a punch. I have been gifted by Mizuno with a pair and I am honestly delighted to be able to try it on for some mileage!

Read on and know more about Mizuno’s Wave Rider!

THE EVOLUTION OF THE WAVE RIDER

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Mizuno, true to its ‘never settle’ manifesto, has worked tirelessly for the past 20 years to develop the Wave Rider 20 into the runner’s choice that it is today. In celebration of the culmination of improvements, some big and some small, in material, design and technology, Mizuno’s restless pursuit of perfection is obvious. There remains some semblance from the original design but ultimately the Wave Rider has improved year on year and continues to impress even the purest of runners.

THE ROAD TO PERFECTION

Part of the research and developmental process for the Wave Rider was critically listening to feedback. The most significant example is a consumer study known as Kansei Engineering, which is a Japanese product philosophy that simulates the buying
experience for runners. The ultimate result of this was finding out exactly what athletes were looking for when purchasing their next running shoe. The ability to embrace innovation and also adapt to feedback is what has made Mizuno’s Wave Rider 20 the
success that it is today.

MIZUNO WAVE RIDER 20

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LIGHTWEIGHT PROGRESSION
You don’t have to be great to start, but you have to start to be great. When originally conceived, the Wave Rider was but a shadow of today’s contemporary industry leading shoe. Weighing in at 365g, it paved the way for its descendants to adhere to the Wave Rider’s principle development strategy of “just what you need and nothing more.” The very first Wave Rider struggled to gain a following, but it was exactly this that lead Mizuno to make the changes that have sculpted the latest incredibly successful model. Through intensive developments and improvements year on year, the Wave Rider 20 weighs just 290g, and is a far cry from the original.

PARALLEL WAVE TECHNOLOGYscreen-shot-2017-02-15-at-9-49-14-am
A prime example of Mizuno’s quest for cutting edge is its innovative design. The Wave Rider 6 enhanced its series when the plastic Wave design was replaced by a softer composite resulting in a smoother heel strike. Not satisfied with just improving the design of the shoe, part of the Wave Rider 12 was made from Castor Oil which significantly reduced Mizuno’s carbon footprint helping benefit the planet. Today, the Wave Rider 20’s Parallel Wave offers the perfect amount of cushion and energy dispersion,
allowing the foot to move in its natural motion. Perfect for neutral-foot types who don’t need as much support, the wave plate disperses the impact forces evenly throughout the midsole and keeps the foot centered on the shoe’s platform.

NEW FEATURES
The Mizuno Wave Rider 20 features the new Cloud Wave, U4ic and U4icX, and an engineered mesh to better its predecessors.

Cloud Wave
The new cloud wave plate shape incorporates the same Mizuno Wave Plate technology with a different concave and convex shape, offering a more cloud like run that provides a softer landing and the smoothest possible transition through toe-off,

U4ic and U4icX
The Wave Rider 20 utilizes the 2 types of U4ic cushion, more responsive and lighter material with the U4ic mid-sole for a smooth ride and a softer U4icX at the heel area to absorb impact.

Triple Zone engineered mesh
The Wave Rider 20 maintains Mizuno’s classic fit while also featuring a breakthrough in Triple Zone engineered mesh that provides breathability, movement and hold throughout the run.

MY IMPRESSION

Unboxing my pair (compliments from Mizuno) and having a first try, here are my impressions: 

  • similar to most of the Mizuno pairs I have, the Wave Rider 20 has a light feel
  • it is comfortable maybe owing to the fact that it uses the 2 types of U4ic cushion
  • it is breathable
  • it still has that spacious toe box that I like in Mizuno shoes
  • I love the design, especially how even the “20” on the heel will reflect at night 
  • it is stable (thanks to the Mizuno Wave Plate technology)

To find out more about the Mizuno Wave Rider 20, visit any of the Mizuno stores in thePhilippines, or visit the Mizuno Philippines Website.(mizuno.ph) Be updated on the Mizuno activities in the Philippines by following the Mizuno Running Facebook page and the MizunoPh Instagram account.

Under Armour kicks-off a packed and exciting 2017!

At the rate things are going, it seems like Under Armour has a full calendar line-up of activities this 2017! Testament to this is the “Armour @ The Fort” activity that was just held towards the end of January 2017.

Read on below to get updated on what has happened and expect for more events that will surely excite the fitness enthusiast in all of us! Cheers!

PRESS RELEASE:

Under Armour kicks off promising 2017 with ‘Armour @ The Fort’

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MANILA, PHILIPPINES – Under Armour, the most innovative sports and fitness clothing line in the world today, successfully held “Armour @ The Fort” on Saturday, January 28 at the Bonifacio High Street Amphitheater in Taguig City.

Armour @ The Fort had a two-part program that was filled with exciting activities for Under Amour fans and fitness enthusiasts alike.

On the first agenda of Armour Day, the affair kicked off with a morning run, which was conducted by the country’s renowned running coaches Titus Salazar and Dan Brown. It was followed by Unilab’s fitness and nutrition symposium. The company then made an official announcement of its joint venture with Under Armour to launch Run Limited Exceed 2017 later this year.

Catering to active lifestyle aficionados, the afternoon schedule had a full swing of activities that was attended by the who’s who of the sporting community like ultra marathoner Ferdie Capiling and the UP women’s football team.

An afternoon circuit training was led by Under Armour-affiliate trainer “Mama” Kat Geronimo, a renowned celebrity fitness coach who mentors notable film and television actresses such as Marian Rivera, Danica Sotto-Pingris, Melissa Ricks, Megan Young, Bettina Carlos, Anne Curtis and Jessy Mendiola.

To cap off the event, Under Armour unveiled some of its plans for 2017, including the launching of the “Armour @” series. The fitness apparel likewise formalized its partnership with Kerry Sports Manila as the state-of-the-art facility opens its door for the Test of Will 2017 participants.

Make sure to follow Under Armour Philippines via @underarmourph on Instagram and Twitter for more updates and announcements as well as Facebook at http://www.facebook.com/underarmoursea.

Get Ready for TV5’s Super Heroes Run Manila 2017

On February 25, everyone will have a chance to suit-up and be heroes for the day as TV5 in partnership with race organizer Leadpack, holds the Super Heroes Run Manila 2017 at the SM Mall of Asia Grounds!

This race is being held in line with the superhero programs of TV5 – Arrow which airs every Monday at 7:30PM, The Flash, Mondays  8:30PM and the upcoming tagalized version of Supergirl which will be airing every Tuesday starting March 21, 7:30PM.

Best of all, this race will truly bring out the superhero in us as our participation will make it possible for us to help the race’s chosen charity, the Alagang Kapatid Foundation (AKFI). A portion of the race’s proceeds will be donated to AKFI.

Interested already? Check below for the race details. 🙂

SUPER HEROES RUN MANILA 2017
FEBRUARY 25, 2017
SM MALL OF ASIA GROUNDS
200m/5km/10km/16km
http://superherorun.tv5.com.ph/

REGISTRATION SITES:

ON SITE at Chris Sports Branches:

  • Glorietta
  • SM Mall of Asia
  • SM North EDSA
  • SM City BF
  • SM Megamall
  • Market Market

ONLINE at http://superherorun.tv5.com.ph/

FEES, INCLUSIONS AND CALL TIMES:

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ROUTE MAPS:

5k 10k 16k

HYDRATION PLAN PER CATEGORY:

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5KM HYDRATION PLAN

10k-hydration

10KM HYDRATION PLAN

16k-hydration

16KM HYDRATION PLAN

FINISHER’S ENTITLEMENTS:

200M GOODIE BAG

200M GOODIE BAG

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*Thanks to Leadpack and TV5 for the materials

Be there at the first-ever Rogin-E ManCon, Feb 18 @ the Metro Walk Tent

Get your game on with Bayer Philippines as they host their first-ever Rogin-E ManCon event. Rogin-E is a multivitamin specially formulated with vitamins and minerals that will keep you active and be on top of your game for a better, faster, stronger Rogin-E man. The event, happening on February 18, 2017 at the Metro Walk Tent in Pasig City will showcase the hottest cars, fashion brands, toys and hobbies for the Rogin-E man.

For more details, check on the below official presser.

PRESS RELEASE:

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Manila, February, 2017 – Accomplished. Successful. Driven. Oozing with charisma. A man of substance. These are the traits of a Rogin-E Man. He leads an active lifestyle. He has a successful career. He is driven to excel in everything. He indulges in recreational activities. On top of all these, he finds time for his family.

On February 18, Rogin-E will hold the first-ever ManCon at the Metro Walk Tent in Pasig—a whole-day event especially geared for men who want to stay on top of their game. The Rogin-E ManCon 2017 will showcase activities that speak to men with varied interests and passions. Think cars and motorbikes for men who love speed and mobility; sports activities for those who want to stretch the limits of their physical strength and power; fashion and grooming for those who know that appearance counts; and a selection of toys and hobbies to engage a man’s mind and body.

The Rogin-E ManCon 2017 recognizes that men have distinct needs to stay ahead – physical and mental endurance, focus and mental agility, and the energy to attend to his diverse interests.

Rogin-E is a multivitamin especially formulated for men who want to be on top of their game, at work and at home. It contains Korean Panax Ginseng that enhances physical and mental endurance against weakness and exhaustion; Deanol for potency, improved concentration and mental agility; and Royal Jelly for youthful vitality. Rogin-E gives the extra energy that men need to do well in all his activities both at work and at play.

Multivitamins + Minerals + Deanol + Royal Jelly + Korean Panax Ginseng is the generic name of Rogin-E.

Jaybird Freedom Wireless Now Available in the Philippines

PRESS RELEASE:

JAYBIRD FREEDOM WIRELESS – THE EVOLUTION OF WIRELESS SOUND
FIT FOR ALL ACTIVE LIFESTYLES

(January 2017) – Jaybird, the pioneer and leader in premium sport wireless headphones, announced the availability of Freedom Wireless Bluetooth Buds (its fifth generation) in the Philippines. Combining sophisticated style, incredible sound and increased comfort into the smallest, most advanced wireless earbuds ever designed, the buds are both functional and refined, packing premium features into a bite-sized package. Jaybird’s passion for great product doesn’t stop at great buds. Through the MySound app, you can customize and save your own personal sound to Freedom from your favorite music service or the Bluetooth-enabled music device you use.

The ground-breaking, engineering-enabled Jaybird once again re-writes the rules of earbud design and user experience, marking Jaybird’s continued leadership in wireless headphone innovation.

“This latest generation of Freedom liberates our lives like never before,” said Judd Armstrong, founder and CEO of Jaybird. “These micro-sized tapered buds deliver our best-ever sound while featuring a reduced size that fits all ears, all in a low-profile fit that resonates with everyone. The over-ear fit and elegant metal accents of Freedom bring a fashionable element while also being more rugged than ever, offering the freedom to bring your music anywhere, from mountain to motorcycle, thanks to the buds’ helmet friendly breakthrough form.”

With Jaybird Freedom, you get micro-sized sand blasted metal accented housing in a fashionable, small package. Traditionally, in-ear Bluetooth buds use plastic materials to assist with signal performance, but Jaybird has overcome these challenges by moving all electronics to its miniaturized three button controller while still delivering an incredible eight hours of play time (four hours play time with an additional four hours through the listen-while-you-charge charging clip). If you need a battery boost, clip the lightweight charger on while driving to the gym or during your workout and get an extra hour of playtime in just 20 minutes. So from the gym, to the streets, trails, office or anywhere in-between Jaybird Freedom means you’ll never miss a beat.

One of Jaybird’s hallmark design standards is drop-free music while offering incredibly small products. Jaybird continues to deliver this standard in Freedom, providing a huge win for active people where a lot of movement will not trip up the signal between phone and Freedom. Jaybird takes all these use cases into consideration when developing its products.

Jaybird Freedom is now available in Digital Walker and Beyond the Box stores for Php 9,890.00. The buds come in four fresh colors: Gold, Carbon (Black), Blaze (Red), and Ocean (Blue). Like Digital Walker on Facebook: http://www.facebook.com/digitalwalkerstore and follow them on Instagram and Twitter: @digitalwalkerPH. Also like Beyond the Box on Facebook: http://www.facebook.com/beyondthebox.ph and follow them on Instagram and Twitter: @BeyondTheBoxPH.

Digits is the exclusive distributor of Jaybird products in the Philippines. Like Digits on Facebook: http://www.facebook.com/digitstrading and follow Digits on Instagram @DigitsTradingPH for more information on the new Jaybird Freedom.

About Jaybird

Established in 2006, Jaybird is an active lifestyle consumer electronics brand based in Salt Lake City, Utah. Jaybird makes premium market leading sports tech products to inspire people to be active and empower them to improve their lives. Jaybird has pioneered the sports Bluetooth headphone market and is currently the third top premium sport headphone brand in the US. Jaybird is obsessed with delivering insanely great sound that goes with you throughout your day. For more information, please visit http://www.JaybirdSport.com.

Congratulations winners of the 7-Eleven Run 2017 FREE 10km race kit from DEL MONTE!

Thank you to everyone who took time to join the Del Monte and Fit N Right Juices sponsored 7-Eleven Run 2017 10km race kit give-away on this blog!

As I am feeling generous, instead of picking 10 winners of a Del Monte 10km race kit, everyone who joined this promo will be rewarded! 🙂 So congratulations in order to:

hannahangelikaa
Mchl Ilagan de Guzman
GARRY N. ABORDE
Dinah
RICHARD L. LORESCA
Russel T. Hernandez
Christian Aguilar
Kelvin Castro
Jesus Canono
Albert Leocadio
James Rainz Morales
Lariza Garcia
Jonalyn A Sosito
Floyd Gonzales

How will you claim your free race kit? Simple, just send an email to kulitrunner@gmail.com and I will reply with the details on how to register. Please email on or before January 15, 2017 as deadline for registration is already near.

Congratulations to everyone and thank you very much Del Monte and Fit N Right Juices for the generosity!

See you all on February 5 for the 2017 edition of the 7-Eleven Run Series. Cheers!